{"podcast":{"title":"Under the Influence with Terry O'Reilly","slug":"under-the-influence-with-terry-o-reilly-994603","podcast_index_feed_id":994603,"rss_url":"https://undertheinfluence.apostrophepodcasts.ca/feed","website_url":"https://apostrophepodcasts.ca/undertheinfluence/","image_url":"https://assets.pippa.io/shows/61d4ae405ad158001379010e/1740153400286-56bdd070-3f4d-4f5e-bbec-c47313611a2a.jpeg","author":"Apostrophe Podcast Network","episode_count":429,"summary":"Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.","last_synced_at":"2026-08-01T18:21:17.348693+00:00","page_url":"https://stenobird.com/podcast/under-the-influence-with-terry-o-reilly-994603"},"episode":{"title":"Clapback Advertising: The Art of the Response Ad","slug":"clapback-advertising-the-art-of-the-response-ad","published_at":"2026-01-24T16:56:00+00:00","page_url":"https://stenobird.com/podcast/under-the-influence-with-terry-o-reilly-994603/clapback-advertising-the-art-of-the-response-ad","show_page_url":"https://stenobird.com/podcast/under-the-influence-with-terry-o-reilly-994603","url":"https://apostrophepodcasts.ca/undertheinfluence","audio_url":"https://sphinx.acast.com/p/open/s/61d4ae405ad158001379010e/e/69694d57881cbe11dba6c405/media.mp3","summary":"This week, we look at “Clapback Ads.” A clapback ad is a response or retaliation to another commercial. We’ll talk about a Canadian province that took offence to a Vrbo ad. A youth orchestra who retaliated against a big car commercial. And a tech company CEO who got caught having an affair – which forced his company to respond - with humour. We know you want to listen to all the ads in this show. On the off-chance you  don’t ,  subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.","meta_description":"This week, we look at “Clapback Ads.” A clapback ad is a response or retaliation to another commercial. We’ll talk about a Canadian province that took off…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1629,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/under-the-influence-with-terry-o-reilly-994603/episodes/clapback-advertising-the-art-of-the-response-ad/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/under-the-influence-with-terry-o-reilly-994603/clapback-advertising-the-art-of-the-response-ad.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}