{"podcast":{"title":"Uncensored Renegades","slug":"uncensored-renegades-7655757","podcast_index_feed_id":7655757,"rss_url":"https://feeds.transistor.fm/uncensored-renegades","website_url":null,"image_url":"https://img.transistorcdn.com/Pm5EAUm0XszCFf1XVQ8h-CK0koO0bvPqPcNDVp5Lwmo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NmEw/MzY2ZGMzMGU0Njc2/ZWFhY2FhMzk1M2Q3/MmM1NC5wbmc.jpg","author":"Jon Evans and Kory Marchisotto","episode_count":28,"summary":"Kory Marchisotto, the trailblazing CMO of e.l.f., and Jon Evans, the perpetually fired host of the Uncensored CMO, team up to talk about the things leaders usually avoid talking about; failures, numbers, getting fired, and so on. The renegade duo fire through topics at speed, on a 20-minute time limit… ish.","last_synced_at":"2026-07-17T14:17:05.009499+00:00","page_url":"https://stenobird.com/podcast/uncensored-renegades-7655757"},"episode":{"title":"How innovation succeeds","slug":"how-innovation-succeeds","published_at":"2026-02-27T06:00:00+00:00","page_url":"https://stenobird.com/podcast/uncensored-renegades-7655757/how-innovation-succeeds","show_page_url":"https://stenobird.com/podcast/uncensored-renegades-7655757","url":"https://share.transistor.fm/s/b242bd0c","audio_url":"https://media.transistor.fm/b242bd0c/aca333bf.mp3","summary":"How are great products created through innovation? Jon and Kory tackle this topic bringing entertaining examples from their careers, including the runaway success of e.l.f.'s Power Grip primer. So what's the key to innovation? Culture, constraints, and most importantly, being close to your customer. Timestamps 00:00 - Start 01:04 - Why innovation is Jon’s favourite marketing topic 01:35 - Creating the cultural conditions necessary for innovation 04:25 - The measuring stick for innovation 06:23 - Why innovation fails 08:19 - The innovation of e.l.f.’s Power Grip Primer 15:09 - How constraint breeds innovation 20:07 - Innovation when you’re close to your customer","meta_description":"How are great products created through innovation? Jon and Kory tackle this topic bringing entertaining examples from their careers, including the runaway…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1587,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/uncensored-renegades-7655757/episodes/how-innovation-succeeds/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/uncensored-renegades-7655757/how-innovation-succeeds.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}