{"podcast":{"title":"Transform My Dance Studio – The Podcast For Dance Studio Owners","slug":"transform-my-dance-studio-the-podcast-for-dance-studio-owners-6409871","podcast_index_feed_id":6409871,"rss_url":"https://feeds.libsyn.com/56440/rss","website_url":"https://dsoa.com/podcast","image_url":"https://static.libsyn.com/p/assets/4/5/4/5/454592a300e229d4d959afa2a1bf1c87/Copy_of_DSOA_-_TMDS_Graphic_Assets_2026_Launch.png","author":"Dance Studio Owners Association","episode_count":100,"summary":"Behind every great studio is a story of transformation. The Transform My Dance Studio Podcast is your weekly lifeline for leadership, clarity, and community. This podcast is for studio owners at any stage of their journey who are ready to build profitable businesses that support their lives. Each episode sparks inspiration and strategies to transform your studio and your life. You'll hear real-life stories from studio owners, mentors, and coaches who've been in the trenches, candid solo episodes that explore the personal and professional growth of studio leadership, and thoughtful deep dives with industry experts offering practical insight for studio owners. This show is designed to help studio owners move beyond survival mode and into a more intentional way of leading that supports financial growth without sacrificing joy, energy, or fulfillment. If you're building a studio you care deeply about, but know there's a better way to do it, Transform My Dance Studio is here to support you every step of the way.","last_synced_at":"2026-07-06T22:20:03.933505+00:00","page_url":"https://stenobird.com/podcast/transform-my-dance-studio-the-podcast-for-dance-studio-owners-6409871"},"episode":{"title":"The Marketing Habit Every Studio Owner Needs","slug":"the-marketing-habit-every-studio-owner-needs","published_at":"2026-06-29T11:00:00+00:00","page_url":"https://stenobird.com/podcast/transform-my-dance-studio-the-podcast-for-dance-studio-owners-6409871/the-marketing-habit-every-studio-owner-needs","show_page_url":"https://stenobird.com/podcast/transform-my-dance-studio-the-podcast-for-dance-studio-owners-6409871","url":"https://studiosuccessformula.libsyn.com/the-marketing-habit-every-studio-owner-needs","audio_url":"https://traffic.libsyn.com/secure/studiosuccessformula/June29_MaureenCraig_Final_mixdown.mp3?dest-id=210660","summary":"Do you find yourself only focusing on marketing when enrollment drops? If so, you're not alone. In this episode of the Transform My Dance Studio Podcast, Lisa DeMaio sits down with marketing expert and former studio owner Maureen Craig of Creative Branding Studio. After owning a dance studio for 10 years, Maureen now helps studio owners simplify their marketing, build stronger visibility, and create systems that support enrollment all year long. Together, they unpack one of the biggest challenges facing studio owners today: staying consistent with marketing when you're already wearing a hundred different hats. From social media and email marketing to content calendars and planning systems, Maureen shares practical strategies to help studio owners stop reacting to enrollment dips and start building sustainable visibility in their communities. If you've ever felt overwhelmed by marketing, struggled to post consistently, or wondered how successful studios seem to stay top-of-mind year-round, this episode will give you a practical roadmap for creating marketing habits that support predictable enrollment and long-term growth. What You'll Learn: • Why marketing should be treated like a marathon, not a sprint • The \"vitamins for your business\" mindset every studio owner needs • How consistency impacts visibility and enrollment • The Rule of Seven and why repetition matters in marketing • Ways to become the studio everyone recommends in your community • Why email marketing is still one of the most valuable tools available • How to create and use a content calendar effectively • Strategies for building a content bank during slower seasons • How to market your studio without feeling salesy • Why viewing your marketing through a parent's eyes changes everything • The connection b…","meta_description":"Do you find yourself only focusing on marketing when enrollment drops? If so, you're not alone. In this episode of the Transform My Dance Studio Podcast,…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2231,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/transform-my-dance-studio-the-podcast-for-dance-studio-owners-6409871/episodes/the-marketing-habit-every-studio-owner-needs/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/transform-my-dance-studio-the-podcast-for-dance-studio-owners-6409871/the-marketing-habit-every-studio-owner-needs.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}