{"podcast":{"title":"Thriving Stylist Podcast","slug":"thriving-stylist-podcast-569639","podcast_index_feed_id":569639,"rss_url":"https://thrivingstylist.libsyn.com/rss","website_url":"http://www.thethrivingstylist.com/podcast","image_url":"https://static.libsyn.com/p/assets/6/d/1/6/6d16722560b53167e5bbc093207a2619/Podcast_Cover_2.jpg","author":"Britt Seva","episode_count":436,"summary":"The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen? The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results. I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/thriving-stylist-podcast-569639"},"episode":{"title":"#424 - Why Retail Programs Are Failing Hard And Fast","slug":"424-why-retail-programs-are-failing-hard-and-fast","published_at":"2026-02-09T09:30:00+00:00","page_url":"https://stenobird.com/podcast/thriving-stylist-podcast-569639/424-why-retail-programs-are-failing-hard-and-fast","show_page_url":"https://stenobird.com/podcast/thriving-stylist-podcast-569639","url":"https://thrivingstylist.com/podcast/","audio_url":"https://traffic.libsyn.com/secure/thrivingstylist/424_Why_Retail_Programs_Are_Failing_Hard_And_Fast.mp3?dest-id=609812","summary":"For years, I've been one of the biggest proponents of salon retail. I've taught the programs, I've shared the scripts, and I've preached that retail equals retention. But I've hit a point where I can no longer be complicit in a system that I'm watching settle like a lead weight on the books of salons across the industry, and that's what today's show is all about. In this episode, I address the dramatic shifts we're seeing to retail programs in 2026. I reveal the uncomfortable reality of competing for sales against the very brands that are supposed to be our partners, why the \"1997 model\" of stocking shelves is officially on its way to the graveyard, and more. If you've been feeling like selling retail has become an uphill battle you can't win, this is your wake-up call. The model is broken, the industry is changing, and it's time to decide if you're going to evolve or get left behind! To the stylist who wants a booked out calendar and a thriving business, our 5-day bootcamp, 10 new clients every month bootcamp: 5x your demand as a hairstylist in today's economy , starts today, February 9th, and you can join now at https://thrivingstylist.com/10clients/ ! If you need a tool to keep your numbers (and business!) organized, you'll want to check out our Wealthiest Year Yet Planner . Get yours now at www.thrivingstylist.com/wealthiestyearyet/ . The beauty industry is changing faster than ever. What worked in 2022 or even 2024 won't cut it in 2026, so are you ready? Grab our FREE 2026 TREND REPORT, The 2026 Must-Know Business Realities, Strategies & Trends for Stylists and Salon Owners now at https://thrivingstylist.com/mustknow/ . Thriving Leadership Method hands salon owners a step-by-step strategy to implement an irresistible culture and create a powerful growth path…all w…","meta_description":"For years, I've been one of the biggest proponents of salon retail. I've taught the programs, I've shared the scripts, and I've preached that retail equal…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2038,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/thriving-stylist-podcast-569639/episodes/424-why-retail-programs-are-failing-hard-and-fast/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/thriving-stylist-podcast-569639/424-why-retail-programs-are-failing-hard-and-fast.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}