{"podcast":{"title":"This Can't Be That Hard","slug":"this-can-t-be-that-hard-357105","podcast_index_feed_id":357105,"rss_url":"https://rss.buzzsprout.com/1789021.rss","website_url":"http://www.thiscantbethathard.com","image_url":"https://storage.buzzsprout.com/eba5w0qthsghftvfmd93ka7hhp11?.jpg","author":"Annemie Tonken","episode_count":371,"summary":"You love photography, but running a business? That's a different story. If you've ever thrown up your hands trying to figure it out yourself and said \"This CAN'T be that hard!!!\" you've come to the right place. Host Annemie Tonken's secret superpower is cutting through the confusion to give you actionable, step-by-step strategies and systems that will help you build a business that reflects your values, serves your needs, and thrills your clients. Tune in to find out why thousands of photographers around the world love Annemie's simple, you-can-do-this approach to everything from pricing to marketing to customer service... and so much more! Whether you're still just dreaming of starting a photography business or have years of experience under your belt, you'll find ideas and inspiration every week to help you run a profitable, sustainable business you love.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/this-can-t-be-that-hard-357105"},"episode":{"title":"361 - Eliminate your Marketing Speedbumps","slug":"361-eliminate-your-marketing-speedbumps","published_at":"2026-03-24T06:00:00+00:00","page_url":"https://stenobird.com/podcast/this-can-t-be-that-hard-357105/361-eliminate-your-marketing-speedbumps","show_page_url":"https://stenobird.com/podcast/this-can-t-be-that-hard-357105","url":"https://www.buzzsprout.com/1789021/episodes/18859247-361-eliminate-your-marketing-speedbumps.mp3","audio_url":"https://www.buzzsprout.com/1789021/episodes/18859247-361-eliminate-your-marketing-speedbumps.mp3","summary":"Picture this: you're cruising down the highway, passing billboard after billboard without really registering any of them. Then hunger strikes, and suddenly that McDonald's sign is the only thing you can see. That's how marketing works: you're not introducing yourself once and hoping for the best. You're showing up again and again, so that when your client's _\"I need a photographer!\"_ moment finally hits, yours is the name that comes to mind. But here's the catch: even when someone is ready ...","meta_description":"Picture this: you're cruising down the highway, passing billboard after billboard without really registering any of them. Then hunger strikes, and suddenl…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2238,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/this-can-t-be-that-hard-357105/episodes/361-eliminate-your-marketing-speedbumps/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/this-can-t-be-that-hard-357105/361-eliminate-your-marketing-speedbumps.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}