{"podcast":{"title":"This Can't Be That Hard","slug":"this-can-t-be-that-hard-357105","podcast_index_feed_id":357105,"rss_url":"https://rss.buzzsprout.com/1789021.rss","website_url":"http://www.thiscantbethathard.com","image_url":"https://storage.buzzsprout.com/eba5w0qthsghftvfmd93ka7hhp11?.jpg","author":"Annemie Tonken","episode_count":371,"summary":"You love photography, but running a business? That's a different story. If you've ever thrown up your hands trying to figure it out yourself and said \"This CAN'T be that hard!!!\" you've come to the right place. Host Annemie Tonken's secret superpower is cutting through the confusion to give you actionable, step-by-step strategies and systems that will help you build a business that reflects your values, serves your needs, and thrills your clients. Tune in to find out why thousands of photographers around the world love Annemie's simple, you-can-do-this approach to everything from pricing to marketing to customer service... and so much more! Whether you're still just dreaming of starting a photography business or have years of experience under your belt, you'll find ideas and inspiration every week to help you run a profitable, sustainable business you love.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/this-can-t-be-that-hard-357105"},"episode":{"title":"355 - External Organization: The Secret to Client Confidence  with Erin Wissig","slug":"355-external-organization-the-secret-to-client-confidence-with-erin-wissig","published_at":"2026-02-10T07:00:00+00:00","page_url":"https://stenobird.com/podcast/this-can-t-be-that-hard-357105/355-external-organization-the-secret-to-client-confidence-with-erin-wissig","show_page_url":"https://stenobird.com/podcast/this-can-t-be-that-hard-357105","url":"https://www.buzzsprout.com/1789021/episodes/18653055-355-external-organization-the-secret-to-client-confidence-with-erin-wissig.mp3","audio_url":"https://www.buzzsprout.com/1789021/episodes/18653055-355-external-organization-the-secret-to-client-confidence-with-erin-wissig.mp3","summary":"Organization isn’t just about tidy desks and color coded planners… it’s about how your business feels to your clients. This episode is part two of our organization series, and we’re digging into external organization… the systems, workflows, and processes your clients experience from inquiry to delivery. I’m joined by systems strategist and photography specific VA Erin Wissig, whose work helps photographers take their workflows out of their heads and turn them into clear, repeatable systems. ...","meta_description":"Organization isn’t just about tidy desks and color coded planners… it’s about how your business feels to your clients. This episode is part two of our org…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2759,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/this-can-t-be-that-hard-357105/episodes/355-external-organization-the-secret-to-client-confidence-with-erin-wissig/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/this-can-t-be-that-hard-357105/355-external-organization-the-secret-to-client-confidence-with-erin-wissig.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}