{"podcast":{"title":"The WARC Podcast","slug":"the-warc-podcast-4473908","podcast_index_feed_id":4473908,"rss_url":"https://feeds.simplecast.com/qd8sj_Xf","website_url":"https://www.warc.com/en/warc-podcasts","image_url":"https://image.simplecastcdn.com/images/1758a9e6-5b63-49a8-b064-1cecf47d24a4/7051ed9b-e86f-4cc4-8547-76a54bcdb303/3000x3000/01-201080x1080.jpg?aid=rss_feed","author":"LIONS Intelligence","episode_count":468,"summary":"Bold Minds. Bold Moves. Get closer to insights, stories and lessons behind bold marketing with conversations hosted by the world’s leading authority on marketing effectiveness.","last_synced_at":"2026-07-30T16:17:39.988358+00:00","page_url":"https://stenobird.com/podcast/the-warc-podcast-4473908"},"episode":{"title":"WARC Rankings 2026: Dove's 'Real Beauty' wins the Effective 100","slug":"warc-rankings-2026-dove-s-real-beauty-wins-the-effective-100","published_at":"2026-03-26T08:00:00+00:00","page_url":"https://stenobird.com/podcast/the-warc-podcast-4473908/warc-rankings-2026-dove-s-real-beauty-wins-the-effective-100","show_page_url":"https://stenobird.com/podcast/the-warc-podcast-4473908","url":"https://podcasters.spotify.com/pod/show/warc","audio_url":"https://cdn.simplecast.com/media/audio/transcoded/5b3676cb-57a8-4a2a-a706-c8ee543828a4/2e0ddb09-2cc0-4121-837f-1d53a734995a/episodes/audio/group/2a84aa3f-4c1f-4a1d-a91e-965b4139dba0/group-item/4508026d-1bad-43ad-a061-b9a956b46e32/128_default_tc.mp3?aid=rss_feed&feed=qd8sj_Xf","summary":"Dove's 'Real Beauty' platform has driven brand growth for more than 20 years. Now, it's won the Effective 100. Zoe Hamilton, Chief Strategy Officer for Unilever at Ogilvy London, and WARC's Amy Rodgers discuss why Real Beauty's impact proves the power of longevity in boosting marketing effectiveness.","meta_description":"Dove's 'Real Beauty' platform has driven brand growth for more than 20 years. Now, it's won the Effective 100. Zoe Hamilton, Chief Strategy Officer for Un…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1430,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-warc-podcast-4473908/episodes/warc-rankings-2026-dove-s-real-beauty-wins-the-effective-100/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-warc-podcast-4473908/warc-rankings-2026-dove-s-real-beauty-wins-the-effective-100.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}