{"podcast":{"title":"The Unstoppable 5%","slug":"the-unstoppable-5-6404386","podcast_index_feed_id":6404386,"rss_url":"https://feeds.libsyn.com/469245/rss","website_url":"https://sites.libsyn.com/laurie-drummond.com","image_url":"https://static.libsyn.com/p/assets/1/1/d/d/11dd2523fc84f312d959afa2a1bf1c87/Podcast_logo__1500_x_1500_px.png","author":"Laurie Drummond","episode_count":71,"summary":"This podcast explores why some people do what others won't. I'm Laurie Drummond, and each episode dives into the psychology, decision-making and identity shifts that separate the 5 percent from the rest. I sit down with people who have taken bold action, navigated uncertainty and built momentum when it would have been easier to stay comfortable, as well as experts who study the science behind human behaviour and performance. These conversations go beyond motivation and surface-level success. We unpack how people think under pressure, why most hesitate when it's time to act, and what actually helps individuals move through fear, resistance and self-doubt. If you're building something, facing a crossroads, or trying to understand what drives execution and resilience, this show will give you a deeper lens on what it takes to move forward when others stall. New episodes every two weeks.","last_synced_at":"2026-07-14T02:21:06.682569+00:00","page_url":"https://stenobird.com/podcast/the-unstoppable-5-6404386"},"episode":{"title":"E65: Why HR Has an Image Problem (And How to Fix It) | Natalie Cairns","slug":"e65-why-hr-has-an-image-problem-and-how-to-fix-it-natalie-cairns","published_at":"2026-05-15T02:12:00+00:00","page_url":"https://stenobird.com/podcast/the-unstoppable-5-6404386/e65-why-hr-has-an-image-problem-and-how-to-fix-it-natalie-cairns","show_page_url":"https://stenobird.com/podcast/the-unstoppable-5-6404386","url":"https://3c44c98d-6c6f-48b2-ba6d-a89d14d64f93.libsyn.com/e65-why-hr-has-an-image-problem-and-how-to-fix-it-natalie-cairns","audio_url":"https://traffic.libsyn.com/secure/3c44c98d-6c6f-48b2-ba6d-a89d14d64f93/LDP002.0_-_EP65_Full_Podcast_Audio_Only_Revised_.mp3?dest-id=3971556","summary":"Why HR Has an Image Problem (And How to Fix It) | Natalie Cairns Most people think HR is there to protect the company. And that's exactly why it has an image problem. In this episode of The Unstoppable 5%, I sit down with Natalie Cairns, who's spent over 20 years inside HR… and chose to do it differently. We talk about the moment that changed everything for her, losing her father, and the one question from her manager that completely reshaped how she saw leadership, work, and people. From there, we get into what's really going on inside organisations: Why HR is often seen as the corporate dumping ground, and how to change it What \"human first\" actually looks like when policy says something else And why doing things differently isn't just a brand, it's a decision you make in real time This isn't a conversation about policies. It's about how you show up for people when it actually matters. About the Guest Natalie Cairns is an HR professional with over 20 years of experience and the founder of HR, Done Different. She's known for challenging traditional approaches to HR and putting people at the centre of decision-making, especially in the moments that matter most. Instagram: @ nataliecairnsdonedifferent Website: https://nataliecairns.com/ Connect with Me Instagram: @laurie__drummond LinkedIn: Laurie Drummond Website: https://laurie-drummond.com/ Subscribe New episodes every 2 weeks with real conversations, hard-earned lessons, and stories from people who choose to show up differently.","meta_description":"Why HR Has an Image Problem (And How to Fix It) | Natalie Cairns Most people think HR is there to protect the company. And that's exactly why it has an im…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1940,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-unstoppable-5-6404386/episodes/e65-why-hr-has-an-image-problem-and-how-to-fix-it-natalie-cairns/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-unstoppable-5-6404386/e65-why-hr-has-an-image-problem-and-how-to-fix-it-natalie-cairns.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}