{"podcast":{"title":"The Unofficial Shopify Podcast","slug":"the-unofficial-shopify-podcast-745396","podcast_index_feed_id":745396,"rss_url":"https://feeds.simplecast.com/Ewol_LzH","website_url":"https://unofficialshopifypodcast.com","image_url":"https://image.simplecastcdn.com/images/f4815144-b38e-446b-a84a-9a0b83ba5f93/2aef805c-07b6-4c72-994d-d3e50f697138/3000x3000/showart_original.jpg?aid=rss_feed","author":"Kurt Elster, Paul Reda","episode_count":545,"summary":"NEW EPISODES EVERY TUESDAY, SUBSCRIBE FOR UNBEATABLE ECOM RECON – Every Tuesday since 2014, host Kurt Elster shares the Shopify success stories that nobody tells you about, straight from the entrepreneurs living it. Subscribe for a raw look at what it really takes to succeed on Shopify.","last_synced_at":"2026-07-28T20:21:38.145962+00:00","page_url":"https://stenobird.com/podcast/the-unofficial-shopify-podcast-745396"},"episode":{"title":"Why This Agency Dropped Paid Media (And Got Bigger)","slug":"why-this-agency-dropped-paid-media-and-got-bigger","published_at":"2026-02-17T15:53:34+00:00","page_url":"https://stenobird.com/podcast/the-unofficial-shopify-podcast-745396/why-this-agency-dropped-paid-media-and-got-bigger","show_page_url":"https://stenobird.com/podcast/the-unofficial-shopify-podcast-745396","url":"https://unofficialshopifypodcast.com/episodes/praella-quit-paid-media-shopify-features-QXLzjyGj","audio_url":"https://cdn.simplecast.com/audio/03dd57ad-343e-4c39-8917-f75004eb4bf4/episodes/fc7a1ff2-86c7-4bfb-8ba3-6071f9a04a3e/audio/f0ea8193-93f7-42ad-b20e-e12964813be3/default_tc.mp3?aid=rss_feed&feed=Ewol_LzH","summary":"Quit paid media. Focused on what works. Got bigger.","meta_description":"Quit paid media. Focused on what works. Got bigger.","key_points":[],"chapters":[],"topics":[],"duration_seconds":4629,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-unofficial-shopify-podcast-745396/episodes/why-this-agency-dropped-paid-media-and-got-bigger/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-unofficial-shopify-podcast-745396/why-this-agency-dropped-paid-media-and-got-bigger.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}