{"podcast":{"title":"The Unofficial Shopify Podcast","slug":"the-unofficial-shopify-podcast-745396","podcast_index_feed_id":745396,"rss_url":"https://feeds.simplecast.com/Ewol_LzH","website_url":"https://unofficialshopifypodcast.com","image_url":"https://image.simplecastcdn.com/images/f4815144-b38e-446b-a84a-9a0b83ba5f93/2aef805c-07b6-4c72-994d-d3e50f697138/3000x3000/showart_original.jpg?aid=rss_feed","author":"Kurt Elster, Paul Reda","episode_count":545,"summary":"NEW EPISODES EVERY TUESDAY, SUBSCRIBE FOR UNBEATABLE ECOM RECON – Every Tuesday since 2014, host Kurt Elster shares the Shopify success stories that nobody tells you about, straight from the entrepreneurs living it. Subscribe for a raw look at what it really takes to succeed on Shopify.","last_synced_at":"2026-07-28T20:21:38.145962+00:00","page_url":"https://stenobird.com/podcast/the-unofficial-shopify-podcast-745396"},"episode":{"title":"$1.7M BFCM: Inside Montana Knife Company's Black Friday","slug":"1-7m-bfcm-inside-montana-knife-company-s-black-friday","published_at":"2025-12-30T11:00:00+00:00","page_url":"https://stenobird.com/podcast/the-unofficial-shopify-podcast-745396/1-7m-bfcm-inside-montana-knife-company-s-black-friday","show_page_url":"https://stenobird.com/podcast/the-unofficial-shopify-podcast-745396","url":"https://unofficialshopifypodcast.com/episodes/mkc-black-friday-2025-oRdngQs_","audio_url":"https://cdn.simplecast.com/audio/03dd57ad-343e-4c39-8917-f75004eb4bf4/episodes/b0205fc3-5b45-48fa-afcb-8132fc3b1378/audio/aeaa9395-c35f-4afa-ada2-320016f32d35/default_tc.mp3?aid=rss_feed&feed=Ewol_LzH","summary":"How MKC Doubled Revenue Without Discounting a Single Knife","meta_description":"How MKC Doubled Revenue Without Discounting a Single Knife","key_points":[],"chapters":[],"topics":[],"duration_seconds":3217,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-unofficial-shopify-podcast-745396/episodes/1-7m-bfcm-inside-montana-knife-company-s-black-friday/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-unofficial-shopify-podcast-745396/1-7m-bfcm-inside-montana-knife-company-s-black-friday.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}