{"podcast":{"title":"The TikTok Marketing Podcast with Fexingo: Short Video, Creator Economy, and Viral Content","slug":"the-tiktok-marketing-podcast-with-fexingo-short-video-creator-economy-and-viral-content-7871651","podcast_index_feed_id":7871651,"rss_url":"https://feeds.fexingo.com/business/the-tiktok-marketing-podcast.xml","website_url":"https://www.fexingo.com/","image_url":"https://audio.fexingo.com/business/the-tiktok-marketing-podcast/cover.png","author":"Fexingo","episode_count":121,"summary":"Lucas and Luna dissect the mechanics of short-form video marketing, from TikTok's algorithm to the creator economy's revenue splits. Each episode examines a specific case — a brand's viral campaign, a creator's monetization strategy, or a platform policy change — and extracts the numbers that matter: cost-per-engagement, average watch time, affiliate conversion rates. Lucas, a journalist with a decade covering social media trends, pushes for concrete data; Luna, a former brand strategist, tests those numbers against real campaign performance. They debate whether 'viral' is a repeatable strategy or a lottery, how creator equity deals compare to ad spend, and what the TikTok Shop rollout means for small businesses. This show is for marketers who need to justify their short-video budget to a CFO, creators who want to understand platform economics, and anyone tired of hot takes about 'going viral.' Can a 30-second video really drive a seven-figure product launch — and if so, how? #TikTokMarketing #ShortVideo #CreatorEconomy #ViralContent #SocialMediaStrategy #InfluencerMarketing #Algorithm #ContentStrategy #MarketingROI #TikTokShop #BrandPartnerships #Monetization #DigitalMarketing #M…","last_synced_at":"2026-07-18T12:19:15.530488+00:00","page_url":"https://stenobird.com/podcast/the-tiktok-marketing-podcast-with-fexingo-short-video-creator-economy-and-viral-content-7871651"},"episode":{"title":"Why Creators Are Licensing Their Live Chats as Data","slug":"why-creators-are-licensing-their-live-chats-as-data","published_at":"2026-07-07T05:47:30+00:00","page_url":"https://stenobird.com/podcast/the-tiktok-marketing-podcast-with-fexingo-short-video-creator-economy-and-viral-content-7871651/why-creators-are-licensing-their-live-chats-as-data","show_page_url":"https://stenobird.com/podcast/the-tiktok-marketing-podcast-with-fexingo-short-video-creator-economy-and-viral-content-7871651","url":"https://audio.fexingo.com/business/the-tiktok-marketing-podcast/episode-0098.mp3","audio_url":"https://audio.fexingo.com/business/the-tiktok-marketing-podcast/episode-0098.mp3","summary":"Episode 98 of The TikTok Marketing Podcast explores a new creator revenue stream: licensing live chat transcripts as training data for AI. Lucas and Luna break down how creators on TikTok Live and Twitch are packaging their real-time audience interactions — questions, reactions, inside jokes — and selling them to AI companies hungry for natural conversation data. They discuss the scale of this opportunity, citing a top gaming streamer who earned $120,000 from a single year's chat logs, and unpack the ethics around consent, anonymity, and whether audiences should get a cut. The hosts also touch on how smaller creators can participate by aggregating niche chats, and what this means for the future of creator-audience relationships. A thought-provoking look at the next frontier of the creator economy. #CreatorEconomy #AI #TikTokLive #LiveChat #DataLicensing #StreamerRevenue #Twitch #ChatLogs #AITrainingData #CreatorIncome #MarketingPodcast #FexingoBusiness #BusinessPodcast #ContentMonetization #AudienceData #DigitalAssets #NicheCommunities #DataEthics Keep every episode free: buymeacoffee.com/fexingo","meta_description":"Episode 98 of The TikTok Marketing Podcast explores a new creator revenue stream: licensing live chat transcripts as training data for AI. Lucas and Luna…","key_points":[],"chapters":[],"topics":[],"duration_seconds":588,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-tiktok-marketing-podcast-with-fexingo-short-video-creator-economy-and-viral-content-7871651/episodes/why-creators-are-licensing-their-live-chats-as-data/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-tiktok-marketing-podcast-with-fexingo-short-video-creator-economy-and-viral-content-7871651/why-creators-are-licensing-their-live-chats-as-data.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}