{"podcast":{"title":"The STR Sisterhood","slug":"the-str-sisterhood-5796781","podcast_index_feed_id":5796781,"rss_url":"https://feeds.captivate.fm/the-str-sisterhood/","website_url":"https://staceystjohn.com/","image_url":"https://artwork.captivate.fm/980d6a48-fbe3-44fb-a1f4-f8c0714e3fc1/the-str-sisterhood-cover-art.jpg","author":"Stacey St. John","episode_count":185,"summary":"Whether you’re brand new to Airbnb or an experienced Superhost, you’re giving yourself the gift of financial freedom and FUN when you enter the short-term rental space. If there’s anyone who knows this, it’s Stacey St. John. She built a 7-figure STR portfolio in less than two years and was able to leave her W2 thanks to the earnings from her properties. Today, she’s living the life she was always meant to live – on her terms. And on her new podcast, The STR Sisterhood, she’s sharing how you can, too! On this show, it’s all about you and your short-term rental journey. You’ll hear actionable advice from industry experts as well as inspiring stories from real women about their experiences, achievements, frustrations, and challenges…and how they’ve managed to turn their short-term rental dreams into reality. If you’re an ambitious woman who’s looking to have a 5-star Airbnb business on your hands without having to sacrifice the things you love, then tune in every week for all the goodness!","last_synced_at":"2026-06-16T14:17:47.351647+00:00","page_url":"https://stenobird.com/podcast/the-str-sisterhood-5796781"},"episode":{"title":"Scaling STRs Together: The Airbnb Sisters’ Secrets to Success with Jen Stone and Lauren Schmidt","slug":"scaling-strs-together-the-airbnb-sisters-secrets-to-success-with-jen-stone-and-lauren-schmidt","published_at":"2026-04-14T04:00:00+00:00","page_url":"https://stenobird.com/podcast/the-str-sisterhood-5796781/scaling-strs-together-the-airbnb-sisters-secrets-to-success-with-jen-stone-and-lauren-schmidt","show_page_url":"https://stenobird.com/podcast/the-str-sisterhood-5796781","url":"https://staceystjohn.com/","audio_url":"https://episodes.captivate.fm/episode/0e03561e-7b61-46e0-b193-838e08dd9b0c.mp3","summary":"What happens when two sisters team up to build a powerhouse short-term rental brand in two of the most competitive markets in the country? Most people think working with family is a recipe for disaster; Jen and Lauren prove it’s actually a competitive advantage. In this episode, I sit down with Jen Stone and Lauren Schmidt, better known as The Airbnb Sisters . We’re unpacking how they’ve grown a thriving portfolio across Nashville and 30A while keeping their standards sky-high and their sisterly bond intact. We talk about: How a single CMA Fest booking turned into a professional management career for Nashville’s biggest developers The strategy behind their iconic pink-themed homes and how they attract high-value group stays like weddings and bachelorette parties How Jen transitioned from personal assistant to the engine of the business, managing guest flow and flawless check-ins The story of finding (and fiercely protecting) a standout cleaning crew to maintain five-star standards from hundreds of miles away A candid look at hosting large groups, and how their branding and screening process attract guests who actually respect the property But this isn't just a story about pretty houses. It’s about the evolution of a brand. Jen and Lauren pull back the curtain on the delicate conversations they have with owners about decor budgets and why they now insist on being involved before a home is even furnished. You’ll hear how they still run a high-volume business with a personal touch, and my honest take on where they can finally let technology take some of the weight off their shoulders. If you’ve ever wondered how to turn a \"side hustle\" into a recognizable brand or how to successfully partner with family, this conversation is your front-row seat. Get ready to learn what it…","meta_description":"What happens when two sisters team up to build a powerhouse short-term rental brand in two of the most competitive markets in the country? Most people thi…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2640,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-str-sisterhood-5796781/episodes/scaling-strs-together-the-airbnb-sisters-secrets-to-success-with-jen-stone-and-lauren-schmidt/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-str-sisterhood-5796781/scaling-strs-together-the-airbnb-sisters-secrets-to-success-with-jen-stone-and-lauren-schmidt.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}