{"podcast":{"title":"The STR Sisterhood","slug":"the-str-sisterhood-5796781","podcast_index_feed_id":5796781,"rss_url":"https://feeds.captivate.fm/the-str-sisterhood/","website_url":"https://staceystjohn.com/","image_url":"https://artwork.captivate.fm/980d6a48-fbe3-44fb-a1f4-f8c0714e3fc1/the-str-sisterhood-cover-art.jpg","author":"Stacey St. John","episode_count":185,"summary":"Whether you’re brand new to Airbnb or an experienced Superhost, you’re giving yourself the gift of financial freedom and FUN when you enter the short-term rental space. If there’s anyone who knows this, it’s Stacey St. John. She built a 7-figure STR portfolio in less than two years and was able to leave her W2 thanks to the earnings from her properties. Today, she’s living the life she was always meant to live – on her terms. And on her new podcast, The STR Sisterhood, she’s sharing how you can, too! On this show, it’s all about you and your short-term rental journey. You’ll hear actionable advice from industry experts as well as inspiring stories from real women about their experiences, achievements, frustrations, and challenges…and how they’ve managed to turn their short-term rental dreams into reality. If you’re an ambitious woman who’s looking to have a 5-star Airbnb business on your hands without having to sacrifice the things you love, then tune in every week for all the goodness!","last_synced_at":"2026-06-16T14:17:47.351647+00:00","page_url":"https://stenobird.com/podcast/the-str-sisterhood-5796781"},"episode":{"title":"Airbnb Metrics That Actually Matter: Stop Guessing and Start Optimizing with Stacey St. John","slug":"airbnb-metrics-that-actually-matter-stop-guessing-and-start-optimizing-with-stacey-st-john","published_at":"2026-06-02T04:00:00+00:00","page_url":"https://stenobird.com/podcast/the-str-sisterhood-5796781/airbnb-metrics-that-actually-matter-stop-guessing-and-start-optimizing-with-stacey-st-john","show_page_url":"https://stenobird.com/podcast/the-str-sisterhood-5796781","url":"https://staceystjohn.com/","audio_url":"https://episodes.captivate.fm/episode/e6cab2b0-59cf-4ec4-822d-8137c2f59d2d.mp3","summary":"What if the real reason your Airbnb isn’t booking has nothing to do with your decor, your rate, or your “perfect guest,” and everything to do with numbers you’ve never even looked at? Most hosts guess, tweak, and stress when bookings drop. In this solo episode of the STR Sisterhood podcast, I’m pulling back the curtain on the exact data you need to stop guessing and start diagnosing your listing like a CEO. Inside the episode, I dive into: A recent wake-up call in my own business when my data vanished, and why turning on the Professional Hosting Tools toggle is a non-negotiable for every single host. How to understand your first-page search impression rate and your search-to-listing conversion (click rate) to ensure guests choose your door over the competition. Spotting the hidden deterrents like surprise checkout fees, incomplete photos, or aggressive house rules—that make guests click away without booking. Why cleanliness, check-in, and communication are the three category scores that can quietly drag down your performance if left unchecked. A simple, step-by-step practice to establish your baseline numbers today, choose one lever to pull this month, and review the results in 30 days. But this isn't just about staring at charts and graphs. It’s about moving out of the drama and into leadership . I walk through how to audit each of your properties individually so you can see the exact story the data is trying to tell you. You’ll hear how small, intentional adjustments to your hero photo, headline, or booking rules can radically alter your inbound demand and shift your business from a stressful side-hustle into a high-performing asset. If you’re ready to stop playing guessing games with the algorithm and start making decisions based on cold, hard facts, this framework…","meta_description":"What if the real reason your Airbnb isn’t booking has nothing to do with your decor, your rate, or your “perfect guest,” and everything to do with numbers…","key_points":[],"chapters":[],"topics":[],"duration_seconds":891,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-str-sisterhood-5796781/episodes/airbnb-metrics-that-actually-matter-stop-guessing-and-start-optimizing-with-stacey-st-john/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-str-sisterhood-5796781/airbnb-metrics-that-actually-matter-stop-guessing-and-start-optimizing-with-stacey-st-john.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}