{"podcast":{"title":"The Sports Business Leaders Podcast","slug":"the-sports-business-leaders-podcast-7164281","podcast_index_feed_id":7164281,"rss_url":"https://anchor.fm/s/e9c4d3c8/podcast/rss","website_url":"https://www.sportsbusinessleaders.com","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/39119906/39119906-1738433270786-5a2a06f937988.jpg","author":"Sports Business Leaders","episode_count":141,"summary":"Sports Business Leaders (SBL) is a growth engine for companies selling into sports—connecting organizations with the relationships, market intelligence, and strategic guidance they need to win more business. We combine a trusted network, industry insights, executive introductions, media exposure, and curated events to accelerate revenue growth.","last_synced_at":"2026-07-26T14:20:49.528432+00:00","page_url":"https://stenobird.com/podcast/the-sports-business-leaders-podcast-7164281"},"episode":{"title":"098 Jack Liechtung on NIL, Media & the Next Era of College Sports","slug":"098-jack-liechtung-on-nil-media-the-next-era-of-college-sports","published_at":"2026-05-31T18:26:41+00:00","page_url":"https://stenobird.com/podcast/the-sports-business-leaders-podcast-7164281/098-jack-liechtung-on-nil-media-the-next-era-of-college-sports","show_page_url":"https://stenobird.com/podcast/the-sports-business-leaders-podcast-7164281","url":"https://podcasters.spotify.com/pod/show/sportsbusinessleaders/episodes/098-Jack-Liechtung-on-NIL--Media--the-Next-Era-of-College-Sports-e3k5537","audio_url":"https://anchor.fm/s/e9c4d3c8/podcast/play/120803879/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-31%2F425238978-44100-2-bddde01a22aa5.m4a","summary":"Jack Liechtung is the Co-Founder and CEO of Canopy. On this episode we discuss how the company is building the infrastructure layer for the future of collegiate athletics. Canopy partners directly with universities to help drive athlete visibility, scalable storytelling, and meaningful NIL opportunities across Olympic and non-revenue sports. Jack also shares insights from his background across sports, media, entertainment, and law, discussing the evolving NIL landscape, the growing commercialization of college athletics, and why schools need stronger operational support to navigate the next era of college sports.","meta_description":"Jack Liechtung is the Co-Founder and CEO of Canopy. On this episode we discuss how the company is building the infrastructure layer for the future of coll…","key_points":[],"chapters":[],"topics":[],"duration_seconds":926,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-sports-business-leaders-podcast-7164281/episodes/098-jack-liechtung-on-nil-media-the-next-era-of-college-sports/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-sports-business-leaders-podcast-7164281/098-jack-liechtung-on-nil-media-the-next-era-of-college-sports.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}