{"podcast":{"title":"The Social Circle","slug":"the-social-circle-7221685","podcast_index_feed_id":7221685,"rss_url":"https://anchor.fm/s/101796808/podcast/rss","website_url":"https://www.skool.com/the-social-circle-vip-1058/about","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/43097010/43097010-1740075239466-58c46dc96ffb2.jpg","author":"Candace Wells and Jennifer Radolak","episode_count":56,"summary":"The podcast where content creators, entrepreneurs, and digital storytellers come together to grow, learn, and make an impact. Hosted by Candace and Jennifer, each week, we break down the latest social media trends, share expert content creation strategies, and highlight real success stories from our Social Circle VIP community. From insider tips on what’s working now to celebrating wins from our members, every episode is packed with actionable advice to help you build your brand and connect with your audience, whether you're just getting started or refining your strategy.","last_synced_at":"2026-07-07T00:22:16.852297+00:00","page_url":"https://stenobird.com/podcast/the-social-circle-7221685"},"episode":{"title":"Stop Guessing Your Hooks: What We Learned from JoinBrands (and How YOU Can Use It) | The Social Circle | Ep 32","slug":"stop-guessing-your-hooks-what-we-learned-from-joinbrands-and-how-you-can-use-it-the-social-circle-ep-32","published_at":"2025-10-13T15:21:18+00:00","page_url":"https://stenobird.com/podcast/the-social-circle-7221685/stop-guessing-your-hooks-what-we-learned-from-joinbrands-and-how-you-can-use-it-the-social-circle-ep-32","show_page_url":"https://stenobird.com/podcast/the-social-circle-7221685","url":"https://podcasters.spotify.com/pod/show/thesocialcirclevip/episodes/Stop-Guessing-Your-Hooks-What-We-Learned-from-JoinBrands-and-How-YOU-Can-Use-It--The-Social-Circle--Ep-32-e39fglj","audio_url":"https://anchor.fm/s/101796808/podcast/play/109609075/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-9-13%2F409180278-44100-2-8286b31be9d57.mp3","summary":"We are heading into quarter four and brands are spending! We break down our biggest takeaways from a JoinBrands training: think like a viewer, lead with a visual hook, and front-load the benefit so people don’t scroll. You’ll get a fast product-demo checklist, ideal video lengths, a copy-and-paste hook bank, and a simple 7-day plan to test one product in multiple ways. We also cover platform differences (TikTok vs IG vs Amazon) and why transparency with brands creates long-term partnerships. You’ll learn:• The “think like a viewer” filter• Visual hooks that stop the scroll• How to front-load value and trim fluff• Product demo checklist (show > tell)• Ideal lengths for product videos (30–60s)• A 7-day product test plan you can stick to• Why honesty with brands leads to long-term deals Episode Tools & Resources: Join Brands: https://joinbrands.com/?ref=rXBEKM Jordyn Gunderson TikTok: https://www.tiktok.com/@jordyn_gunderson YouTube: ⁨@Jordyn_gunderson⁩ Instagram: https://www.instagram.com/jordyn_gunderson/?hl=en Repurpose.io : ⁠https://repurpose.io?fpr=311209&fp_sid=tsc⁠ Helps creators stay consistent by a utomating distribution ; think “post once, publish everywhere. Beacons: https://beacons.ai/signup?c=candace.wells A “link-in-bio” tool for creators. It lets you create a mini landing page where you can share all your important links in one place; social profiles, affiliate links, products, sign-ups, or even a storefront. Welcome to The Social Circle! The podcast for creators who want growth that actually lasts. Each week, hosts Candace and Jennifer cut through the noise of social media “hacks” and million-dollar formulas to bring you what’s really working for creators right now. Inside every episode, we talk honest breakdowns of social trends and strategies,…","meta_description":"We are heading into quarter four and brands are spending! We break down our biggest takeaways from a JoinBrands training: think like a viewer, lead with a…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2172,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-social-circle-7221685/episodes/stop-guessing-your-hooks-what-we-learned-from-joinbrands-and-how-you-can-use-it-the-social-circle-ep-32/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-social-circle-7221685/stop-guessing-your-hooks-what-we-learned-from-joinbrands-and-how-you-can-use-it-the-social-circle-ep-32.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}