{"podcast":{"title":"The Resilient Retail Game Plan - retail insights, retail trends and best practices","slug":"the-resilient-retail-game-plan-retail-insights-retail-trends-and-best-practices-1259764","podcast_index_feed_id":1259764,"rss_url":"https://feeds.captivate.fm/the-resilient-retail-game-plan/","website_url":"http://www.resilientretailclub.com/","image_url":"https://artwork.captivate.fm/a3b16192-5a1a-4edc-bd1e-a32b1105f0de/4TOgRwQzRR0HhnHII9yZ0fUu.jpg","author":"Resilient Retail Club's Catherine Erdly","episode_count":309,"summary":"Welcome to the Resilient Retail Game Plan - giving you retail insights, retail trends updates and best practices for any retailer, from Shopify stores to bricks and mortar units. I'm Catherine Erdly, veteran retail expert and consultant and also founder of The Resilient Retail Club. This is the podcast for anyone wanting to start, grow, or scale a profitable small medium or large product retail business. Aimed at independent retailers, e-commerce brands, indie sellers, online shops, independent boutiques, shopkeepers, brands and makers. I'm dedicated to breaking down the concepts and tools I’ve gathered from twenty years in the retail industry in the UK and USA and showing you how you can use them in your small business.","last_synced_at":"2026-06-11T14:21:10.118294+00:00","page_url":"https://stenobird.com/podcast/the-resilient-retail-game-plan-retail-insights-retail-trends-and-best-practices-1259764"},"episode":{"title":"Retail Trends 2026: How Independent Retailers Should Use Generative AI","slug":"retail-trends-2026-how-independent-retailers-should-use-generative-ai","published_at":"2026-06-04T05:00:00+00:00","page_url":"https://stenobird.com/podcast/the-resilient-retail-game-plan-retail-insights-retail-trends-and-best-practices-1259764/retail-trends-2026-how-independent-retailers-should-use-generative-ai","show_page_url":"https://stenobird.com/podcast/the-resilient-retail-game-plan-retail-insights-retail-trends-and-best-practices-1259764","url":"http://www.resilientretailclub.com/","audio_url":"https://episodes.captivate.fm/episode/6fb4fa40-aedf-4b67-9d6d-5b6de9637b70.mp3","summary":"AI is everywhere in retail right now — but are you actually using it in a way that's helping your business grow, or could it quietly be working against you? This episode features a free downloadable resource. Go to http://resilientretailclub.com/ai to claim it. Hi, I'm retail strategist and founder of Resilient Retail Club , Catherine Erdly . And in this episode of the Resilient Retail Game Plan , I'm sharing the honest picture of how independent retailers are actually using generative AI in 2026. According to government data, just 16% of UK businesses are formally using AI — yet surveys suggest up to 80% of SME decision-makers have tried it in some form. The reality? Most people are using it to write emails faster, draft product descriptions, handle awkward customer messages, and generate ideas. And that's where it genuinely shines. But there are pitfalls too. I'm talking through the messy data problem that makes AI-powered sales analysis fall flat, the real concerns around AI imagery and brand trust, what I think went badly wrong with AI content (including something from my own business that I'm still mortified by), and why leaning on AI for big decisions might be giving you confidence you haven't earned. If you want to use AI smarter — and stay distinctly, unmistakably you — this episode is for you. In this episode: • How retailers are really using AI in 2026 — the stats and the reality • Product pages, agentic AI, and why clarity beats fluff • The messy data problem and what to fix first • AI customer service: the triage approach that works • AI imagery — the jury's still out, and here's why • What NOT to use AI for (including fully AI-written content) • The voice note / brain dump method that keeps your content sounding like you • The confirmation bias problem wit…","meta_description":"AI is everywhere in retail right now — but are you actually using it in a way that's helping your business grow, or could it quietly be working against yo…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1241,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-resilient-retail-game-plan-retail-insights-retail-trends-and-best-practices-1259764/episodes/retail-trends-2026-how-independent-retailers-should-use-generative-ai/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-resilient-retail-game-plan-retail-insights-retail-trends-and-best-practices-1259764/retail-trends-2026-how-independent-retailers-should-use-generative-ai.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}