{"podcast":{"title":"The Professional Artist Podcast: Art Business Transformations","slug":"the-professional-artist-podcast-art-business-transformations-7253702","podcast_index_feed_id":7253702,"rss_url":"https://feeds.transistor.fm/the-professional-artist-podcast","website_url":"https://professionalartist.com/","image_url":"https://img.transistorcdn.com/FMAOuODnc-AQA2mpWSiu_i8gUvs5JCJSKAIvnnoTOHg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8yYjgx/ZjQ3MjE4YjdhNDFi/OGE2ODg0NDY2ZDdi/ODI0MS5qcGc.jpg","author":"P.A.A. - The Professional Artist Association","episode_count":53,"summary":"If you want to make it in the art world, talent is key - but so is mastering the business side. The Professional Artist Podcast is where fine artists and commerce meet. Co-hosts Miguel L. Mayher and Cristina Demiany guide visual artists through an audio gallery, exploring how to show and sell your art, land commissions, apply for artist grants, license your art, and much more. This is where your art career begins to grow. Miguel L. Mayher is the Director of Education at the Professional Artist Association. Previously, he worked with Google Arts & Culture, striking partnerships with national museums. He is also a Global Economic Symposium Young Fellow and a One Young World Ambassador. Cristina Demiany is a Senior Art Business Coach at the Professional Artist Association. She formerly served as Senior Program Manager at Sotheby’s Institute of Art and as Executive Director of the National Children’s Chorus. The Professional Artist Association is a global organization dedicated to providing real-world education for visual artists, including painters, sculptors, and fine art photographers.","last_synced_at":"2026-07-21T14:21:59.592091+00:00","page_url":"https://stenobird.com/podcast/the-professional-artist-podcast-art-business-transformations-7253702"},"episode":{"title":"The Money Mistake Most Artists Keep Making","slug":"the-money-mistake-most-artists-keep-making","published_at":"2026-07-21T05:00:00+00:00","page_url":"https://stenobird.com/podcast/the-professional-artist-podcast-art-business-transformations-7253702/the-money-mistake-most-artists-keep-making","show_page_url":"https://stenobird.com/podcast/the-professional-artist-podcast-art-business-transformations-7253702","url":"https://share.transistor.fm/s/46791e5a","audio_url":"https://media.transistor.fm/46791e5a/a6f1f781.mp3","summary":"Free 4-Day Challenge for artists: https://professionalartist.com/free Join us live and online to make your next art show your best, design a paid workshop that's yours alone, or land your work in the right gallery. Register free. --- What's the biggest money mistake keeping artists from building a sustainable career? In this episode of The Professional Artist Podcast , sculptor and public artist Matt McConnell is featured by the Professional Artist Association ( https://professionalartist.com/join ), the world's fastest-growing global community for committed fine artists. For more than 25 years, Matt has built a career creating large-scale public art while learning the financial systems required to sustain a creative business. From budgeting complex commissions to pricing work with confidence, he's discovered that profitability starts long before a project begins. In this episode, Matt explains why undercharging is only part of the problem, how understanding your true costs changes the way you price your work, and how saying no to the wrong projects can ultimately make your business more profitable. \" You have to decide that you are comfortable saying what something costs at risk of losing it” — Matt McConnell Timestamps: 00:00 Introduction 01:41 Crescent 05:32 Pricing Large-Scale Projects Without Losing Money 11:16 Helix Series 13:10 The Psychology of Charging What You're Worth 17:55 Infinity 20:38 Why Budgeting Is the Most Important Skill an Artist Can Learn 23:38 Final thoughts Connect with Matt Website: https://www.mattmcconnell.com/ Instagram: https://www.instagram.com/mcconnellstudios/ Learn more about The Professional Artist Association: Mentoring: Apply to join 99 artists for unlimited 1:1 Coaching & Mentoring to grow your art income: https://professionalar…","meta_description":"Free 4-Day Challenge for artists: https://professionalartist.com/free Join us live and online to make your next art show your best, design a paid workshop…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1543,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-professional-artist-podcast-art-business-transformations-7253702/episodes/the-money-mistake-most-artists-keep-making/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-professional-artist-podcast-art-business-transformations-7253702/the-money-mistake-most-artists-keep-making.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}