{"podcast":{"title":"THE PROCESS PODCAST","slug":"the-process-podcast-833750","podcast_index_feed_id":833750,"rss_url":"https://anchor.fm/s/107f66168/podcast/rss","website_url":"http://liveperformcompete.libsyn.com/website","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/44185546/580501ceeff20ee8.jpg","author":"Ed Haynes","episode_count":353,"summary":"Through conversations, Q&As, interviews and storytelling, our mission is to help our listeners find a sustainable way to grow, both mentally and physically.","last_synced_at":"2026-06-08T18:21:18.987240+00:00","page_url":"https://stenobird.com/podcast/the-process-podcast-833750"},"episode":{"title":"The 200K Follower Blueprint: How Harriet Roberts Built a Digital Empire from a Shed","slug":"the-200k-follower-blueprint-how-harriet-roberts-built-a-digital-empire-from-a-shed","published_at":"2026-01-26T08:45:00+00:00","page_url":"https://stenobird.com/podcast/the-process-podcast-833750/the-200k-follower-blueprint-how-harriet-roberts-built-a-digital-empire-from-a-shed","show_page_url":"https://stenobird.com/podcast/the-process-podcast-833750","url":"https://podcasters.spotify.com/pod/show/christopher-tuazon/episodes/The-200K-Follower-Blueprint-How-Harriet-Roberts-Built-a-Digital-Empire-from-a-Shed-e3e6b1q","audio_url":"https://anchor.fm/s/107f66168/podcast/play/114551290/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-0-26%2F416829025-44100-2-fadd9defe2c32.mp3","summary":"How do you go from trading hours for dollars on a gym floor to running a global online business? In this episode, Harriet Roberts breaks down the exact mechanics of her business, Mahi. We move past the "influencer" surface and dive into the high-level strategy of digital scaling. You’ll learn: - The Content Conversion Filter: Why Harriet prioritizes "boring" education over viral trends to attract high-intent buyers. - The DM-to-Sale Secret: The "10x effort" rule for responding to leads and why voice memos are her biggest closing tool. - The Revenue Mix: Why she balances one-off skill programs with recurring memberships to ensure financial stability. - The "Anti-Algorithm" Workflow: How she batches a month of content in four hours to avoid creative burnout. If you’re a coach or creator looking to stop "planning" and start profiting, this is your masterclass.","meta_description":"How do you go from trading hours for dollars on a gym floor to running a global online business? In this episode, Harriet Roberts breaks down the exact me…","key_points":[],"chapters":[],"topics":[],"duration_seconds":5452,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-process-podcast-833750/episodes/the-200k-follower-blueprint-how-harriet-roberts-built-a-digital-empire-from-a-shed/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-process-podcast-833750/the-200k-follower-blueprint-how-harriet-roberts-built-a-digital-empire-from-a-shed.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}