{"podcast":{"title":"The Pencil Pushers Podcast","slug":"the-pencil-pushers-podcast-1164975","podcast_index_feed_id":1164975,"rss_url":"https://pencilpusherspodcast.libsyn.com/rss","website_url":"http://pencilpusherspodcast.libsyn.com/website","image_url":"https://static.libsyn.com/p/assets/b/c/4/4/bc44146b58c3e74316c3140a3186d450/PPP_CoverArt_Image_1.png","author":"Mike Rosado","episode_count":89,"summary":"The Pencil Pushers Podcast celebrates the art of hand-drawing. Produced by MRC Brand Design Studio, it features interviews with illustrators, animators, comic artists, and other talented individuals. Hosted by Mike Rosado, an artist, musician, and designer, the Podcast aims to showcase artists' work and provide insights into their creative process. Join Mike as he chats with his friends and idols in the world of illustration, animation, and comic art.","last_synced_at":"2026-07-28T06:22:19.380236+00:00","page_url":"https://stenobird.com/podcast/the-pencil-pushers-podcast-1164975"},"episode":{"title":"Musgrave Pencil Co: Family-Owned Pencil Manufacturer","slug":"musgrave-pencil-co-family-owned-pencil-manufacturer","published_at":"2026-03-23T07:00:00+00:00","page_url":"https://stenobird.com/podcast/the-pencil-pushers-podcast-1164975/musgrave-pencil-co-family-owned-pencil-manufacturer","show_page_url":"https://stenobird.com/podcast/the-pencil-pushers-podcast-1164975","url":"https://pencilpusherspodcast.libsyn.com/musgrave-pencil-co-family-owned-pencil-manufacturer","audio_url":"https://traffic.libsyn.com/secure/pencilpusherspodcast/Musgrave_Pencil_Company_FINAL_AUDIO.mp3?dest-id=1139948","summary":"Host Mike Rosado welcomes Scott Johnson, president of Musgrave Pencil Company, and Creative Lead Tim Delger to discuss running and reimagining one of the oldest and last U.S. pencil factories. Scott shares his unusual path from engineering and infrastructure to leading the family-owned business, focusing on preserving customer loyalty, product quality, and upgrading a 1930s facility without losing its character. Tim explains how they revived Musgrave's heritage through packaging, web, photography, and social media by \"curating\" historical assets and keeping the brand's charming imperfections, while acting as a strategic marketing partner. They cover why Musgrave retains a flexible, partly manual process, how pencils are made (about 24 hours at Musgrave), the global pencil-machine ecosystem, competing on value and customization rather than commodity price, new experiments like scented pencils, and why analog tools still matter in a tech-saturated world. Host: Mike Rosado ( mrcraleigh.com ) ( instagram.com/ekimodasor ) Post Production: Max Trujillo ( instagram.com/trujillomedia ) Sponsors: MRC ( mrcraleigh.com ) and Burny Wild's ( burnywilds.com )","meta_description":"Host Mike Rosado welcomes Scott Johnson, president of Musgrave Pencil Company, and Creative Lead Tim Delger to discuss running and reimagining one of the…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3789,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-pencil-pushers-podcast-1164975/episodes/musgrave-pencil-co-family-owned-pencil-manufacturer/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-pencil-pushers-podcast-1164975/musgrave-pencil-co-family-owned-pencil-manufacturer.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}