{"podcast":{"title":"The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business","slug":"the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","podcast_index_feed_id":7871729,"rss_url":"https://feeds.fexingo.com/business/the-newsletter-podcast.xml","website_url":"https://www.fexingo.com/","image_url":"https://audio.fexingo.com/business/the-newsletter-podcast/cover.png","author":"Fexingo","episode_count":120,"summary":"Every week, Lucas and Luna scrutinize the business of email newsletters — the platforms, the economics, the craft. From Substack's creator equity model to Beehiiv's ad-network play, they map the shifting landscape where independent writers and media companies collide. They examine real newsletters — Morning Brew, The Hustle, Lenny's Letter — to understand what drives growth, retention, and monetization. Lucas, a former journalist, pushes for the editorial side: How do you build a voice that compels opens? Luna, grounded in audience data, counters with open rates, churn curves, and unit economics. Together, they debate the tension between sponsored content and reader-funded models, the role of SEO and social distribution, and the fragility of a business built on a single inbox. This is not a how-to guide; it's a forensic look at a medium reshaping media. If you run a newsletter, think about starting one, or simply subscribe to a dozen, their conversations will change how you see that daily email. What happens when a writer's list becomes their primary asset — and what happens when it doesn't? #EmailNewsletter #Substack #Beehiiv #NewsletterBusiness #CreatorEconomy #MorningBrew #Medi…","last_synced_at":"2026-07-19T06:17:59.331548+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729"},"episode":{"title":"How Newsletters Use Welcome Sequences to Grow Revenue","slug":"how-newsletters-use-welcome-sequences-to-grow-revenue","published_at":"2026-07-09T06:37:39+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-welcome-sequences-to-grow-revenue","show_page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0101.mp3","audio_url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0101.mp3","summary":"Lucas and Luna dig into one of the most underused levers in newsletter business: the welcome sequence. Most writers send a single 'thanks for subscribing' email and move on. But data from Beehiiv and Substack shows that a three- to five-email welcome flow can boost paid conversion by 30 to 40 percent. Lucas walks through the specific structure of a high-converting welcome sequence, using examples from breakout newsletters like 'The Profile' and 'Morning Brew'. Luna pushes back on whether longer sequences risk annoying new subscribers, and they land on the key insight: welcome sequences aren't just an intro—they're the best chance a writer has to shape the reader's habit from day one. The episode opens with a concrete number from a 2025 Beehiiv benchmark report and closes with a practical takeaway for anyone running a newsletter today. #NewsletterMarketing #EmailMarketing #WelcomeSequence #Beehiiv #Substack #MorningBrew #TheProfile #EmailConversion #MarketingPodcast #NewsletterGrowth #EmailAutomation #SubscriberRetention #ContentMarketing #MarketingStrategy #BusinessPodcast #FexingoBusiness #Marketing #NewsletterTips Keep every episode free: buymeacoffee.com/fexingo","meta_description":"Lucas and Luna dig into one of the most underused levers in newsletter business: the welcome sequence. Most writers send a single 'thanks for subscribing'…","key_points":[],"chapters":[],"topics":[],"duration_seconds":517,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/episodes/how-newsletters-use-welcome-sequences-to-grow-revenue/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-welcome-sequences-to-grow-revenue.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}