{"podcast":{"title":"The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business","slug":"the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","podcast_index_feed_id":7871729,"rss_url":"https://feeds.fexingo.com/business/the-newsletter-podcast.xml","website_url":"https://www.fexingo.com/","image_url":"https://audio.fexingo.com/business/the-newsletter-podcast/cover.png","author":"Fexingo","episode_count":120,"summary":"Every week, Lucas and Luna scrutinize the business of email newsletters — the platforms, the economics, the craft. From Substack's creator equity model to Beehiiv's ad-network play, they map the shifting landscape where independent writers and media companies collide. They examine real newsletters — Morning Brew, The Hustle, Lenny's Letter — to understand what drives growth, retention, and monetization. Lucas, a former journalist, pushes for the editorial side: How do you build a voice that compels opens? Luna, grounded in audience data, counters with open rates, churn curves, and unit economics. Together, they debate the tension between sponsored content and reader-funded models, the role of SEO and social distribution, and the fragility of a business built on a single inbox. This is not a how-to guide; it's a forensic look at a medium reshaping media. If you run a newsletter, think about starting one, or simply subscribe to a dozen, their conversations will change how you see that daily email. What happens when a writer's list becomes their primary asset — and what happens when it doesn't? #EmailNewsletter #Substack #Beehiiv #NewsletterBusiness #CreatorEconomy #MorningBrew #Medi…","last_synced_at":"2026-07-19T06:17:59.331548+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729"},"episode":{"title":"How Newsletters Use Tiered Pricing Without Confusing Readers","slug":"how-newsletters-use-tiered-pricing-without-confusing-readers","published_at":"2026-07-18T18:47:37+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-tiered-pricing-without-confusing-readers","show_page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0120.mp3","audio_url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0120.mp3","summary":"Episode 120 of The Newsletter Podcast digs into a tricky pricing question that many Substack and Beehiiv writers face: how do you offer multiple subscription tiers without overwhelming or annoying your readers? Lucas and Luna break down a real case from the sports newsletter J’s Daily Rally, which went from a single $10/month plan to a three-tier model—basic, premium, and patron—and saw its conversion rate jump 34 percent in six weeks. They walk through the specific framing choices that made it work: naming tiers by value instead of price, using a comparison table that highlights exactly what each tier unlocks, and keeping the middle tier as the \"obvious\" choice. They also flag the common mistake of adding too many features to the top tier, which actually reduces perceived value. An episode for any creator who’s ever thought “I should offer more options” but worried about choice paralysis. #TieredPricing #NewsletterMonetization #SubscriptionStrategy #Substack #Beehiiv #JsDailyRally #ConversionRate #PricingPsychology #EmailNewsletter #CreatorEconomy #Marketing #Business #ValueBasedPricing #ChoiceParalysis #PricingTiers #SubscriberGrowth #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo","meta_description":"Episode 120 of The Newsletter Podcast digs into a tricky pricing question that many Substack and Beehiiv writers face: how do you offer multiple subscript…","key_points":[],"chapters":[],"topics":[],"duration_seconds":473,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/episodes/how-newsletters-use-tiered-pricing-without-confusing-readers/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-tiered-pricing-without-confusing-readers.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}