{"podcast":{"title":"The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business","slug":"the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","podcast_index_feed_id":7871729,"rss_url":"https://feeds.fexingo.com/business/the-newsletter-podcast.xml","website_url":"https://www.fexingo.com/","image_url":"https://audio.fexingo.com/business/the-newsletter-podcast/cover.png","author":"Fexingo","episode_count":120,"summary":"Every week, Lucas and Luna scrutinize the business of email newsletters — the platforms, the economics, the craft. From Substack's creator equity model to Beehiiv's ad-network play, they map the shifting landscape where independent writers and media companies collide. They examine real newsletters — Morning Brew, The Hustle, Lenny's Letter — to understand what drives growth, retention, and monetization. Lucas, a former journalist, pushes for the editorial side: How do you build a voice that compels opens? Luna, grounded in audience data, counters with open rates, churn curves, and unit economics. Together, they debate the tension between sponsored content and reader-funded models, the role of SEO and social distribution, and the fragility of a business built on a single inbox. This is not a how-to guide; it's a forensic look at a medium reshaping media. If you run a newsletter, think about starting one, or simply subscribe to a dozen, their conversations will change how you see that daily email. What happens when a writer's list becomes their primary asset — and what happens when it doesn't? #EmailNewsletter #Substack #Beehiiv #NewsletterBusiness #CreatorEconomy #MorningBrew #Medi…","last_synced_at":"2026-07-19T06:17:59.331548+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729"},"episode":{"title":"How Newsletters Use Freemium Models to Grow Revenue","slug":"how-newsletters-use-freemium-models-to-grow-revenue","published_at":"2026-06-15T18:41:18+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-freemium-models-to-grow-revenue","show_page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0054.mp3","audio_url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0054.mp3","summary":"Lucas and Luna dive into how email newsletters are increasingly using freemium pricing — offering a free tier alongside a paid subscription — to maximize reach and revenue. They examine the strategy behind Lenny Rachitsky's shift to a partial paywall, Morning Brew's hybrid model, and the data behind conversion rates. The episode explores why freemium works for newsletters, how to balance free and paid content, and what metrics matter most. Specific numbers include typical conversion rates of 2-5 percent and revenue per subscriber benchmarks. By the end, listeners understand how to design a freemium funnel that builds trust while monetizing superfans. #FreemiumNewsletters #EmailMonetization #LennyRachitsky #MorningBrew #Substack #Beehiiv #NewsletterPricing #ConversionRate #PaidSubscriptions #ContentMarketing #MediaBusiness #DigitalPublishing #Business #Marketing #FexingoBusiness #BusinessPodcast #NewsletterStrategy #RevenueModel Keep every episode free: buymeacoffee.com/fexingo","meta_description":"Lucas and Luna dive into how email newsletters are increasingly using freemium pricing — offering a free tier alongside a paid subscription — to maximize…","key_points":[],"chapters":[],"topics":[],"duration_seconds":488,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/episodes/how-newsletters-use-freemium-models-to-grow-revenue/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-freemium-models-to-grow-revenue.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}