{"podcast":{"title":"The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business","slug":"the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","podcast_index_feed_id":7871729,"rss_url":"https://feeds.fexingo.com/business/the-newsletter-podcast.xml","website_url":"https://www.fexingo.com/","image_url":"https://audio.fexingo.com/business/the-newsletter-podcast/cover.png","author":"Fexingo","episode_count":120,"summary":"Every week, Lucas and Luna scrutinize the business of email newsletters — the platforms, the economics, the craft. From Substack's creator equity model to Beehiiv's ad-network play, they map the shifting landscape where independent writers and media companies collide. They examine real newsletters — Morning Brew, The Hustle, Lenny's Letter — to understand what drives growth, retention, and monetization. Lucas, a former journalist, pushes for the editorial side: How do you build a voice that compels opens? Luna, grounded in audience data, counters with open rates, churn curves, and unit economics. Together, they debate the tension between sponsored content and reader-funded models, the role of SEO and social distribution, and the fragility of a business built on a single inbox. This is not a how-to guide; it's a forensic look at a medium reshaping media. If you run a newsletter, think about starting one, or simply subscribe to a dozen, their conversations will change how you see that daily email. What happens when a writer's list becomes their primary asset — and what happens when it doesn't? #EmailNewsletter #Substack #Beehiiv #NewsletterBusiness #CreatorEconomy #MorningBrew #Medi…","last_synced_at":"2026-07-19T06:17:59.331548+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729"},"episode":{"title":"How Newsletters Use Acquired Email Lists Without Burning Trust","slug":"how-newsletters-use-acquired-email-lists-without-burning-trust","published_at":"2026-06-18T06:24:57+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-acquired-email-lists-without-burning-trust","show_page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0059.mp3","audio_url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0059.mp3","summary":"When you buy an email list, you inherit someone else's subscriber relationship. In this episode, Lucas and Luna dig into the nuance of list acquisition for newsletters — why most purchased lists flop, but strategic acquisitions can work. They examine a real case: a B2B marketing newsletter that acquired a defunct competitor's 80,000-subscriber list and turned it into 12,000 active readers within six months through a careful multi-touch re-permission campaign. They break down the three-step 'opt-in migration' framework: the warm-up email, the confirmation ask, and the content reset. They also look at the legal side — GDPR fines, CAN-SPAM requirements, and why sending your first email to a purchased list before 9 a.m. local time can sink your sender reputation. If you run a newsletter or advise one, this episode gives you the playbook for inheriting an audience without alienating them. #EmailNewsletters #ListAcquisition #SubscriberGrowth #MarketingStrategy #EmailMarketing #GDPR #CANSAPM #SenderReputation #OptIn #B2BMarketing #Beehiiv #Substack #NewsletterBusiness #AudienceBuilding #ContentMarketing #DigitalMarketing #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo","meta_description":"When you buy an email list, you inherit someone else's subscriber relationship. In this episode, Lucas and Luna dig into the nuance of list acquisition fo…","key_points":[],"chapters":[],"topics":[],"duration_seconds":675,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/episodes/how-newsletters-use-acquired-email-lists-without-burning-trust/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-acquired-email-lists-without-burning-trust.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}