{"podcast":{"title":"The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business","slug":"the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","podcast_index_feed_id":7871729,"rss_url":"https://feeds.fexingo.com/business/the-newsletter-podcast.xml","website_url":"https://www.fexingo.com/","image_url":"https://audio.fexingo.com/business/the-newsletter-podcast/cover.png","author":"Fexingo","episode_count":120,"summary":"Every week, Lucas and Luna scrutinize the business of email newsletters — the platforms, the economics, the craft. From Substack's creator equity model to Beehiiv's ad-network play, they map the shifting landscape where independent writers and media companies collide. They examine real newsletters — Morning Brew, The Hustle, Lenny's Letter — to understand what drives growth, retention, and monetization. Lucas, a former journalist, pushes for the editorial side: How do you build a voice that compels opens? Luna, grounded in audience data, counters with open rates, churn curves, and unit economics. Together, they debate the tension between sponsored content and reader-funded models, the role of SEO and social distribution, and the fragility of a business built on a single inbox. This is not a how-to guide; it's a forensic look at a medium reshaping media. If you run a newsletter, think about starting one, or simply subscribe to a dozen, their conversations will change how you see that daily email. What happens when a writer's list becomes their primary asset — and what happens when it doesn't? #EmailNewsletter #Substack #Beehiiv #NewsletterBusiness #CreatorEconomy #MorningBrew #Medi…","last_synced_at":"2026-07-19T06:17:59.331548+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729"},"episode":{"title":"How Newsletters Are Using Acquisition Sponsorships","slug":"how-newsletters-are-using-acquisition-sponsorships","published_at":"2026-06-12T18:26:50+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-are-using-acquisition-sponsorships","show_page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0048.mp3","audio_url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0048.mp3","summary":"Episode 48 of The Newsletter Podcast digs into a revenue model that flies under the radar: acquisition sponsorships. Instead of paying per impression, a sponsor pays per new subscriber—turning the ad budget into a growth lever. Lucas breaks down how The Browser, a daily link newsletter, used this model with an online course platform to add 12,000 subscribers in six months while the sponsor paid only for confirmed opt-ins. Luna contrasts it with traditional CPM sponsorship and asks whether the model works for smaller lists. They discuss the math, the trust dynamics, and why some newsletter operators are moving away from flat-fee sponsorship toward performance-based deals. No fluff, just one concrete case with numbers you can actually use. #NewsletterSponsorships #AcquisitionSponsorship #TheBrowser #Substack #Beehiiv #EmailMarketing #NewsletterBusiness #PerformanceMarketing #CPMvsCPA #NewsletterGrowth #SponsorshipModels #SubscriberAcquisition #MarketingStrategy #RevenueModel #NewsletterMonetization #Business #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo","meta_description":"Episode 48 of The Newsletter Podcast digs into a revenue model that flies under the radar: acquisition sponsorships. Instead of paying per impression, a s…","key_points":[],"chapters":[],"topics":[],"duration_seconds":643,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/episodes/how-newsletters-are-using-acquisition-sponsorships/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-are-using-acquisition-sponsorships.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}