{"podcast":{"title":"The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business","slug":"the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","podcast_index_feed_id":7871729,"rss_url":"https://feeds.fexingo.com/business/the-newsletter-podcast.xml","website_url":"https://www.fexingo.com/","image_url":"https://audio.fexingo.com/business/the-newsletter-podcast/cover.png","author":"Fexingo","episode_count":120,"summary":"Every week, Lucas and Luna scrutinize the business of email newsletters — the platforms, the economics, the craft. From Substack's creator equity model to Beehiiv's ad-network play, they map the shifting landscape where independent writers and media companies collide. They examine real newsletters — Morning Brew, The Hustle, Lenny's Letter — to understand what drives growth, retention, and monetization. Lucas, a former journalist, pushes for the editorial side: How do you build a voice that compels opens? Luna, grounded in audience data, counters with open rates, churn curves, and unit economics. Together, they debate the tension between sponsored content and reader-funded models, the role of SEO and social distribution, and the fragility of a business built on a single inbox. This is not a how-to guide; it's a forensic look at a medium reshaping media. If you run a newsletter, think about starting one, or simply subscribe to a dozen, their conversations will change how you see that daily email. What happens when a writer's list becomes their primary asset — and what happens when it doesn't? #EmailNewsletter #Substack #Beehiiv #NewsletterBusiness #CreatorEconomy #MorningBrew #Medi…","last_synced_at":"2026-07-19T06:17:59.331548+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729"},"episode":{"title":"How Newsletter Writers Use Cold Email Outreach to Grow","slug":"how-newsletter-writers-use-cold-email-outreach-to-grow","published_at":"2026-07-10T06:38:01+00:00","page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletter-writers-use-cold-email-outreach-to-grow","show_page_url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729","url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0103.mp3","audio_url":"https://audio.fexingo.com/business/the-newsletter-podcast/episode-0103.mp3","summary":"In this episode of The Newsletter Podcast with Fexingo, Lucas and Luna explore a controversial but effective growth tactic: cold email outreach for newsletter subscribers. They break down how writer Lenny Rachitsky used targeted cold emails to jumpstart his Substack, the exact numbers behind a successful cold email campaign (2-5% conversion rates, 30-40% open rates), and why most writers get it wrong by pitching instead of providing value. Lucas shares a specific cold email template that landed a 300-subscriber boost in one week, and Luna pushes back on the spam risks and ethical boundaries. They also discuss how Beehiiv's 'Boost' feature is changing the game by automating cold outreach to partner newsletters. Listeners walk away with a concrete, low-cost strategy for breaking through the noise — and a reminder that the line between 'outreach' and 'spam' depends on relevance and respect. #NewsletterGrowth #ColdEmail #Substack #Beehiiv #LennyRachitsky #EmailOutreach #SubscriberAcquisition #MarketingTactics #ContentMarketing #EmailMarketing #NewsletterStrategy #GrowthHacking #Marketing #Business #Entrepreneurship #FexingoBusiness #BusinessPodcast #TheNewsletterPodcast Keep every episode free: buymeacoffee.com/fexingo","meta_description":"In this episode of The Newsletter Podcast with Fexingo, Lucas and Luna explore a controversial but effective growth tactic: cold email outreach for newsle…","key_points":[],"chapters":[],"topics":[],"duration_seconds":622,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/episodes/how-newsletter-writers-use-cold-email-outreach-to-grow/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletter-writers-use-cold-email-outreach-to-grow.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}