{"podcast":{"title":"The MSP Sales Podcast","slug":"the-msp-sales-podcast-7028645","podcast_index_feed_id":7028645,"rss_url":"https://feed.podbean.com/mspsalespodcast/feed.xml","website_url":"https://mspsalespodcast.podbean.com","image_url":"https://pbcdn1.podbean.com/imglogo/image-logo/18817570/PodcastCover_Front_1400pxSM_b82i6v.png","author":"Brian Gillette","episode_count":48,"summary":"The MSP Sales Podcast digs into the philosophy, strategy, sales training, and techniques that allow a managed service provider to meet their maximum sales potential. For managed service providers who want to scale, we’ll discuss the critical systems that must be in place for every MSP to succeed. We’ll be joined by industry specialists in the IT industry to offer their expert insights. Hosted by Brian Gillette, his own unique and proven empathy-driven sales philosophy has helped generate millions of dollars in revenue for IT providers who deliver managed services including network security, backup, monitoring, compliance, and more.","last_synced_at":"2026-06-23T02:19:05.586393+00:00","page_url":"https://stenobird.com/podcast/the-msp-sales-podcast-7028645"},"episode":{"title":"Episode 23 - How One MSP Owner’s Sales Shift Grew $70K in MRR (w/ Guest: Craig Bell)","slug":"episode-23-how-one-msp-owner-s-sales-shift-grew-70k-in-mrr-w-guest-craig-bell","published_at":"2025-09-15T13:00:00+00:00","page_url":"https://stenobird.com/podcast/the-msp-sales-podcast-7028645/episode-23-how-one-msp-owner-s-sales-shift-grew-70k-in-mrr-w-guest-craig-bell","show_page_url":"https://stenobird.com/podcast/the-msp-sales-podcast-7028645","url":"https://mspsalespodcast.podbean.com/e/how-one-msp-owner-s-sales-shift-grew-70k-in-mrr-w-guest-craig-bell/","audio_url":"https://mcdn.podbean.com/mf/web/cncdyc3s4zvkizuj/Episode_23_-_Craig_Bell6g48v.mp3","summary":"What happens when an MSP owner stops chasing leads and starts shifting how they sell? In Episode 23 of The MSP Sales Podcast, Craig Bell joins Brian Gillette to share the sales shift that added $70K in monthly recurring revenue. This isn’t theory - it’s a real-world story about overcoming stalled deals, reframing the sales process, and finally gaining traction. Together, Brian and Craig unpack: ✅ Why more leads don’t always mean more sales ✅ The mindset shifts MSP owners need to close with confidence ✅ How training, coaching, and process changes can accelerate growth ✅ The practical steps that turned sales from stressful to sustainable If you’ve ever felt stuck chasing the wrong leads, struggling to move deals forward, or doubting your ability to sell, this conversation is for you. Tune in and learn how to rebuild your MSP sales process from the ground up. _____________________________________________________ Rebuild your MSP sales process from the ground up with www.FeelGoodMSP.com #MSP #MSPSales #ManagedServices #ManagedServiceProvider #TechSales #MSPCommunity #ITServices #ManagedIT #CloudServices #ITConsulting #SalesTraining #SalesProcess #BusinessStrategy #BusinessGrowth","meta_description":"What happens when an MSP owner stops chasing leads and starts shifting how they sell? In Episode 23 of The MSP Sales Podcast, Craig Bell joins Brian Gille…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3917,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-msp-sales-podcast-7028645/episodes/episode-23-how-one-msp-owner-s-sales-shift-grew-70k-in-mrr-w-guest-craig-bell/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-msp-sales-podcast-7028645/episode-23-how-one-msp-owner-s-sales-shift-grew-70k-in-mrr-w-guest-craig-bell.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}