{"podcast":{"title":"The Modern Retail Podcast","slug":"the-modern-retail-podcast-743360","podcast_index_feed_id":743360,"rss_url":"https://feeds.megaphone.fm/DIGI7307234532","website_url":"https://www.modernretail.co/","image_url":"https://megaphone.imgix.net/podcasts/fe5016f6-71a1-11e9-a562-5fbdecdd28ed/image/6344782c7c86e87d6c1e362a832780c7.jpeg?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Digiday Media","episode_count":551,"summary":"The Modern Retail Podcast is a podcast about all the ways the retail industry is changing and modernizing. Every Saturday, senior reporters Gabi Barkho and Melissa Daniels break down the latest retail headlines and interview executives about what it takes to keep up in today’s retail landscape, diving deep into growth strategies, brand autopsies, economic changes and more","last_synced_at":"2026-08-01T12:21:10.282589+00:00","page_url":"https://stenobird.com/podcast/the-modern-retail-podcast-743360"},"episode":{"title":"Marketing is experiencing an AI reckoning","slug":"marketing-is-experiencing-an-ai-reckoning","published_at":"2026-02-28T05:00:00+00:00","page_url":"https://stenobird.com/podcast/the-modern-retail-podcast-743360/marketing-is-experiencing-an-ai-reckoning","show_page_url":"https://stenobird.com/podcast/the-modern-retail-podcast-743360","url":"https://www.modernretail.co/operations/modern-retail-podcast-marketing-is-experiencing-an-ai-reckoning/","audio_url":"https://pdst.fm/e/traffic.megaphone.fm/DIGI5706874009.mp3?updated=1772231577","summary":"On this week’s episode of the Modern Retail Podcast, co-hosts Gabriela Barkho and Melissa Daniels are joined by executive editor Anna Hensel to unpack how AI is reshaping marketing workflows and creative output. As customer acquisition costs rise and shoppers grow more discerning, brands are using AI to sharpen targeting and streamline production. But many remain cautious about replacing human talent or handing over mission-critical work to fast-evolving technology.","meta_description":"On this week’s episode of the Modern Retail Podcast, co-hosts Gabriela Barkho and Melissa Daniels are joined by executive editor Anna Hensel to unpack how…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1796,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-modern-retail-podcast-743360/episodes/marketing-is-experiencing-an-ai-reckoning/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-modern-retail-podcast-743360/marketing-is-experiencing-an-ai-reckoning.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}