{"podcast":{"title":"The Marketing Factory","slug":"the-marketing-factory-7052686","podcast_index_feed_id":7052686,"rss_url":"https://feeds.captivate.fm/the-marketing-factory/","website_url":"https://the-marketing-factory.captivate.fm","image_url":"https://artwork.captivate.fm/a51c647e-a478-421a-ba9d-a9a73c4bbe48/eqmSQQ5xO6oAoiaRBopKGQzw.png","author":"Marissa Candy","episode_count":87,"summary":"Welcome to The Marketing Factory, where we don’t blend in. I’m Marissa Candy, founder and award-winning marketer, here to help you think differently about marketing and achieve powerful results. For over two decades, I’ve driven business growth through tailored branding, lead generation, SEO, and Google Ads strategies. Join me as I break down custom marketing solutions, social media tactics, and website design tips that turn clarity into action. Ready to build profitable campaigns and grow your business? Let’s get started with The Marketing Factory Podcast.","last_synced_at":"2026-06-10T18:17:29.042154+00:00","page_url":"https://stenobird.com/podcast/the-marketing-factory-7052686"},"episode":{"title":"#081 - Why Your Marketing Isn’t Sticking (You’re Trying Everything)","slug":"081-why-your-marketing-isn-t-sticking-you-re-trying-everything","published_at":"2026-04-29T08:00:00+00:00","page_url":"https://stenobird.com/podcast/the-marketing-factory-7052686/081-why-your-marketing-isn-t-sticking-you-re-trying-everything","show_page_url":"https://stenobird.com/podcast/the-marketing-factory-7052686","url":"https://the-marketing-factory.captivate.fm","audio_url":"https://episodes.captivate.fm/episode/a09a79ea-8662-4ec3-b9e3-b5f72d92fc4a.mp3","summary":"Get a clear, strategic marketing plan that delivers real results. Book a call: https://themarketingfactory.com.au/discovery-call 🔗 TAKE ACTION: Join Rebel Marketing Club: https://themarketingfactory.com.au/club In this new episode, Marissa breaks down why most marketing doesn’t stick, even when businesses are doing everything they can. This episode covers: ◼️ why scattered activity makes brands forgettable ◼️ how constant pivots reset audience memory ◼️ why clarity and repetition outperform volume ◼️ where businesses confuse movement with progress ◼️ the internal misalignment that stops marketing from landing Timestamps: 00:00:00 - Introduction 00:01:04 - The Marketing Buffet Problem 00:02:32 - The Importance of Consistency 00:03:49 - Clarity Over Activity 00:04:43 - Aligning Internal Experience with Marketing 00:05:14 - Measuring the Right Metrics 00:05:47 - Prescribing Solutions for Sticking Marketing 00:06:54 - Reality Check on Marketing Needs 00:07:25 - The Challenge: What to Stop Doing Follow The Marketing Factory: https://www.youtube.com/@themarketingfactoryAUS https://www.instagram.com/themarketingfactoryaus/ https://www.facebook.com/themarketingfactory https://www.tiktok.com/@themarketingfactoryaus Follow Marissa: https://www.instagram.com/mariscandy/ https://www.linkedin.com/in/marissa-candy/ DISCLAIMER This content is for educational and informational purposes only. Marketing tool effectiveness varies based on your specific business, industry, goals, and implementation. Results and efficiency gains are not guaranteed and depend on proper setup, training, and ongoing optimisation. Always research tools thoroughly and test them with your team before full implementation. Consult with marketing professionals for strategies tailored to your specific needs.","meta_description":"Get a clear, strategic marketing plan that delivers real results. Book a call: https://themarketingfactory.com.au/discovery-call 🔗 TAKE ACTION: Join Rebel…","key_points":[],"chapters":[],"topics":[],"duration_seconds":513,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-marketing-factory-7052686/episodes/081-why-your-marketing-isn-t-sticking-you-re-trying-everything/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-marketing-factory-7052686/081-why-your-marketing-isn-t-sticking-you-re-trying-everything.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}