{"podcast":{"title":"The Landscaping Growth Script","slug":"the-landscaping-growth-script-6977691","podcast_index_feed_id":6977691,"rss_url":"https://feeds.captivate.fm/the-landscaping-growth/","website_url":"https://the-landscaping-growth.captivate.fm","image_url":"https://artwork.captivate.fm/205c0a42-64e0-4800-aaf4-75fd92e688c6/landscapinggrowth-podcast-cover-01.jpg","author":"Script Marketing","episode_count":107,"summary":"Welcome to The Landscaping Growth Script is the authority on building your landscaping business with better leads, higher-value clients, and a year-round sales pipeline. Whether you’re in landscape design, landscaping, pool installation, outdoor kitchens, luxury patio furniture, landscape lighting, custom pergolas, outdoor media systems, or even copper gutter fabrication—this podcast is for you. Each week, Katy Doss, founder of Script Marketing, shares actionable, proven strategies for connecting with the wealthiest homeowner segment: affluent buyers. With 20+ years of marketing experience and deep expertise in the psychology of high-net-worth individuals, Katy and her team at Script—a full-service marketing firm specializing in luxury outdoor brands—unpack the tips, tactics, and tools that are working right now to grow visibility, credibility, and revenue. You won’t find fluff here. Just real, ready-to-use strategies that help you: - Attract high-income clients who value quality over cost. - Stand out from big-box competitors and low-price undercutters. - Maximize off-season marketing for year-round leads. - Craft messaging that speaks to exclusivity, craftsmanship, and lifestyle…","last_synced_at":"2026-07-22T02:17:54.757974+00:00","page_url":"https://stenobird.com/podcast/the-landscaping-growth-script-6977691"},"episode":{"title":"#94: 7 Ways to Prepare Your Landscaping Business for AI Search (Before Your Competitors Catch On)","slug":"94-7-ways-to-prepare-your-landscaping-business-for-ai-search-before-your-competitors-catch-on","published_at":"2026-05-19T11:01:00+00:00","page_url":"https://stenobird.com/podcast/the-landscaping-growth-script-6977691/94-7-ways-to-prepare-your-landscaping-business-for-ai-search-before-your-competitors-catch-on","show_page_url":"https://stenobird.com/podcast/the-landscaping-growth-script-6977691","url":"https://the-landscaping-growth.captivate.fm","audio_url":"https://episodes.captivate.fm/episode/0528ae74-7923-4fb4-a23a-0efe64c67359.mp3","summary":"The way homeowners search for landscaping companies is evolving - and it’s happening faster than most people realize. More and more potential clients are skipping traditional Google searches and turning to AI tools like ChatGPT, Copilot, and others to ask detailed questions and get direct recommendations. That shift means your business doesn’t just need to rank anymore - it needs to be understood and trusted enough to be recommended . In this episode of The Landscaping Growth Script , Katy Doss introduces Generative Engine Optimization (GEO) and explains how it differs from traditional SEO. Then she walks through 7 actionable strategies landscaping companies can implement right now to better position their business for AI-driven search. You’ll learn how to: Create content that actually answers real client questions Turn your projects into meaningful case studies Build authority through blog content and video Clarify your positioning so you’re easier to recommend Align your messaging across your website, Google profile, and other platforms If you want to stay competitive, attract better clients, and make sure your business shows up in the next generation of search, this episode will give you a clear place to start.","meta_description":"The way homeowners search for landscaping companies is evolving - and it’s happening faster than most people realize. More and more potential clients are…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1112,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-landscaping-growth-script-6977691/episodes/94-7-ways-to-prepare-your-landscaping-business-for-ai-search-before-your-competitors-catch-on/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-landscaping-growth-script-6977691/94-7-ways-to-prepare-your-landscaping-business-for-ai-search-before-your-competitors-catch-on.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}