{"podcast":{"title":"The Intentional Agribusiness Leader Podcast","slug":"the-intentional-agribusiness-leader-podcast-6736327","podcast_index_feed_id":6736327,"rss_url":"https://feeds.captivate.fm/intentional-ag/","website_url":"https://intentional-ag.captivate.fm","image_url":"https://artwork.captivate.fm/426868da-b10c-43fd-aaca-ccc7d6ab09d6/A1AxbmZTGcPIs4NFhtwL_G23.png","author":"Mark Jewell","episode_count":226,"summary":"As leaders, everytime in life we become the most resentful, it is always because of the times in life we have been the LEAST intentional. This podcast is created as a resource for leaders in agribusiness to learn what it takes to lead with intention. We interview leaders from all around agriculture, learning their take on intentional leadership and what they are doing to bring intention to their teams and organizations.","last_synced_at":"2026-06-22T08:18:41.904141+00:00","page_url":"https://stenobird.com/podcast/the-intentional-agribusiness-leader-podcast-6736327"},"episode":{"title":"Andy LaVigne: Everything Starts With Seed","slug":"andy-lavigne-everything-starts-with-seed","published_at":"2026-06-01T04:00:00+00:00","page_url":"https://stenobird.com/podcast/the-intentional-agribusiness-leader-podcast-6736327/andy-lavigne-everything-starts-with-seed","show_page_url":"https://stenobird.com/podcast/the-intentional-agribusiness-leader-podcast-6736327","url":"https://intentional-ag.captivate.fm","audio_url":"https://episodes.captivate.fm/episode/ecc55092-2532-4f5e-b17d-4b6b853bcd7d.mp3","summary":"Join our champion program: mark@themomentumcompany.com Attend a Thriving Leader event: https://thriving-leader-2026.lovable.app/ Instagram: @the.momentum.company LinkedIn: /momentum-company In this episode of The Intentional Agribusiness Leader , Mark sits down with Andy LaVigne, CEO of the American Seed Trade Association (ASTA), for a wide-ranging conversation about seed, global trade, technology, and the future direction of agriculture. Andy defines intentional leadership through one core principle: Be purposeful with your stakeholders. Whether it’s board members, policymakers, seed companies, or farmers, leadership means creating clarity, building trust, and helping people understand how their role contributes to the bigger mission. And in agriculture, few missions are bigger than seed. As Andy explains throughout the episode: Everything starts with seed. From corn and soybeans to vegetables, flowers, turf, and conservation land, nearly every food system and agricultural supply chain begins with one critical decision—the seed a farmer chooses to plant. That decision is deeply personal. Farmers only get one opportunity each season to put a crop in the ground. If the seed doesn’t perform, there’s often no second chance. That’s why trust between farmers, seed companies, and local representatives matters so much. The conversation also pulls back the curtain on how global the seed business truly is. While many people think of seed as local, the industry depends heavily on international trade and movement: Counter-seasonal production Global disease testing Research and development Germplasm exchange and breeding programs Andy explains how tariffs and shifting trade policy are creating new challenges for the industry—especially when seed moves internationally for research…","meta_description":"Join our champion program: mark@themomentumcompany.com Attend a Thriving Leader event: https://thriving-leader-2026.lovable.app/ Instagram: @the.momentum.…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2366,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-intentional-agribusiness-leader-podcast-6736327/episodes/andy-lavigne-everything-starts-with-seed/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-intentional-agribusiness-leader-podcast-6736327/andy-lavigne-everything-starts-with-seed.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}