{"podcast":{"title":"The Indy Author Podcast","slug":"the-indy-author-podcast-1109171","podcast_index_feed_id":1109171,"rss_url":"https://theindyauthor.libsyn.com/rss","website_url":"http://theindyauthor.com/","image_url":"https://static.libsyn.com/p/assets/1/2/c/0/12c01403d3a11a6616c3140a3186d450/TIAP_Image_Libsyn-20260225-6n7obk28hq.png","author":"Matty Dalrymple, The Indy Author","episode_count":346,"summary":"The Indy Author Podcast is for writers who are serious about both the craft of writing and the business of publishing — whether you're working toward your first book or building on an established career. Every week, host Matty Dalrymple talks with authors, editors, marketers, and publishing professionals about what's actually working right now. Topics span the full range of the writing life: developing compelling characters and tighter plots, navigating indie and traditional publishing paths, running effective book marketing campaigns, building an author platform, working with AI tools, writing short fiction and memoir, managing the business side of an author career, and much more. With hundreds of episodes in the catalog featuring guests from across the publishing world — from debut authors to bestsellers, indie publishers to Big Five veterans — there's something here for writers at every stage of their journey. Named one of the 10 Best Podcasts for Authors by Dale L. Roberts, and recognized five years running by Writer's Digest as one of the 101 Best Websites for Writers. Hosted by Matty Dalrymple, author, publishing consultant, and founder of The Indy Author platform.","last_synced_at":"2026-07-28T22:19:02.235113+00:00","page_url":"https://stenobird.com/podcast/the-indy-author-podcast-1109171"},"episode":{"title":"Book Marketing on a Budget with Kevin Hall - #345","slug":"book-marketing-on-a-budget-with-kevin-hall-345","published_at":"2026-07-21T09:00:00+00:00","page_url":"https://stenobird.com/podcast/the-indy-author-podcast-1109171/book-marketing-on-a-budget-with-kevin-hall-345","show_page_url":"https://stenobird.com/podcast/the-indy-author-podcast-1109171","url":"https://theindyauthor.libsyn.com/book-marketing-on-a-budget-with-kevin-hall-345","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/theindyauthor/TIAP_345_Kevin_Hall_Episode_LIBSYN.mp3?dest-id=386964","summary":"Matty Dalrymple talks with Kevin Hall about BOOK MARKETING ON A BUDGET, including how to pitch print publications, radio stations, and libraries with a brief, targeted email; why alumni associations are an overlooked goldmine for book exposure; how to navigate paid media opportunities; and the three Cs—collaboration, community, and consistency—that underpin sustainable, low-cost author marketing. Interview video at https://www.youtube.com/@TheIndyAuthorPodcast/podcasts Show notes at https://theindyauthor.substack.com/ (subscribers get exclusive content and benefits). If you find the information in this video useful, please consider supporting The Indy Author! https://www.patreon.com/theindyauthor https://www.buymeacoffee.com/mattydalrymple Kevin M. Hall is a memoirist, storyteller, and independent author of four multi-genre, non-fiction books, including his latest: Book Marketing on a Budget – Simple Steps for New Authors. After a 40+ year career in corporate America he began writing, inspired by his grandchildren's questions about what it was like when he was growing up. He favors lived experience over theory and steady progress over hype, sharing practical, low-cost strategies that help authors reach readers through outreach, relationships, and consistency. Matty Dalrymple is the author of the Lizzy Ballard Thrillers, beginning with ROCK PAPER SCISSORS; the Ann Kinnear Suspense Novels, beginning with THE SENSE OF DEATH; and the Ann Kinnear Suspense Shorts. She is a member of International Thriller Writers and Sisters in Crime. More at mattydalrymple.com. Matty also writes, speaks, and consults on the writing craft and the publishing voyage, and shares what she's learned on THE INDY AUTHOR PODCAST. She writes nonfiction books for authors; her articles have appeared in…","meta_description":"Matty Dalrymple talks with Kevin Hall about BOOK MARKETING ON A BUDGET, including how to pitch print publications, radio stations, and libraries with a br…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2839,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-indy-author-podcast-1109171/episodes/book-marketing-on-a-budget-with-kevin-hall-345/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-indy-author-podcast-1109171/book-marketing-on-a-budget-with-kevin-hall-345.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}