{"podcast":{"title":"The How To Podcast Series - Podcast Co-Hosts, Practical Podcast Tips, and Podcast Community","slug":"the-how-to-podcast-series-podcast-co-hosts-practical-podcast-tips-and-podcast-community-5031450","podcast_index_feed_id":5031450,"rss_url":"https://anchor.fm/s/83dfe46c/podcast/rss","website_url":"https://howtopodcast.ca/","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/22024883/22024883-1699026073284-a32a07a6c4e84.jpg","author":"Dave Campbell - Podcast Coach, Cheerleader and Podcast Community Advocate","episode_count":814,"summary":"Welcome to The How To Podcast Series — your guide to podcasting success! Join host Dave Campbell and rotating guest co-hosts for practical tips on podcasting. Learn podcasting SEO, audience growth, guest booking, audio setup, social media marketing, and hosting platform suggestions. Get real-world advice, Podcasting Tips, creative inspiration, and the confidence to build your podcast community. Podcast smarter — your journey starts here! Join our free Podcast Community on Meetup to meet fellow listeners and podcasters at all different levels - HowToPodcast.ca is your home for podcasting!","last_synced_at":null,"page_url":"https://stenobird.com/podcast/the-how-to-podcast-series-podcast-co-hosts-practical-podcast-tips-and-podcast-community-5031450"},"episode":{"title":"E684 - Leverage Word of Mouth Advertising for Your Podcast by Guesting and How to be a Great Guest - Practical Podcasting Tips","slug":"e684-leverage-word-of-mouth-advertising-for-your-podcast-by-guesting-and-how-to-be-a-great-guest-the-daily-dave-podcasting-tips","published_at":"2026-05-12T10:00:00+00:00","page_url":"https://stenobird.com/podcast/the-how-to-podcast-series-podcast-co-hosts-practical-podcast-tips-and-podcast-community-5031450/e684-leverage-word-of-mouth-advertising-for-your-podcast-by-guesting-and-how-to-be-a-great-guest-the-daily-dave-podcasting-tips","show_page_url":"https://stenobird.com/podcast/the-how-to-podcast-series-podcast-co-hosts-practical-podcast-tips-and-podcast-community-5031450","url":"https://podcasters.spotify.com/pod/show/thehowtopodcastseries/episodes/E684---Leverage-Word-of-Mouth-Advertising-for-Your-Podcast-by-Guesting-and-How-to-be-a-Great-Guest---Practical-Podcasting-Tips-e261a6l","audio_url":"https://anchor.fm/s/83dfe46c/podcast/play/72443541/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-5%2Fc5684b1e-bcec-9ae0-ed97-ae1d02705613.mp3","summary":"Episode 684 - Leverage Word of Mouth Advertising for Your Podcast by Guesting and How to be a Great Guest - Practical Podcasting Tips Back with another Daily Dave! Word of mouth is directly responsible for 19 percent of all purchases, and influences as much as 90 percent. Every human on Earth relies on word of mouth to make buying decisions. Yet even today, fewer than one percent of companies have an actual strategy for generating these crucial customer conversations. The key to activating customer chatter is the realization that same is lame. Nobody says "Let me tell you about this perfectly adequate experience I had last night." The strategic, operational differentiator is what gives customers something to tell a story about. Podcasters must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: The customers of these businesses simply must tell someone else. Let your podcast be the topic of discussion when you are not even in the room! Get the power of Word of Mouth Marketing working for you to grow your show! Recommended: Talk Triggers: The Complete Guide to Creating Customers with Word-of-Mouth https://www.talktriggers.com/ ____ Helping Podcasters Everyday! ⁠⁠⁠ https://howtopodcast.ca/ ⁠⁠⁠ We would love to hear from you - here is our listener survey! ⁠⁠⁠ https://forms.gle/GbrFv9DGszV8N4PW6 ⁠⁠","meta_description":"Episode 684 - Leverage Word of Mouth Advertising for Your Podcast by Guesting and How to be a Great Guest - Practical Podcasting Tips Back with another Da…","key_points":[],"chapters":[],"topics":[],"duration_seconds":997,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-how-to-podcast-series-podcast-co-hosts-practical-podcast-tips-and-podcast-community-5031450/episodes/e684-leverage-word-of-mouth-advertising-for-your-podcast-by-guesting-and-how-to-be-a-great-guest-the-daily-dave-podcasting-tips/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-how-to-podcast-series-podcast-co-hosts-practical-podcast-tips-and-podcast-community-5031450/e684-leverage-word-of-mouth-advertising-for-your-podcast-by-guesting-and-how-to-be-a-great-guest-the-daily-dave-podcasting-tips.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}