{"podcast":{"title":"The How of Business - How to start, run, grow and exit a small business.","slug":"the-how-of-business-how-to-start-run-grow-and-exit-a-small-business-435204","podcast_index_feed_id":435204,"rss_url":"https://howofbusiness.libsyn.com/rss","website_url":"http://sites.libsyn.com/77073/site","image_url":"https://static.libsyn.com/p/assets/4/1/a/2/41a2fb02be4543be/HOB_New_Logo_1400.png","author":"Henry Lopez, Levante Business Group","episode_count":628,"summary":"The How of Business - how to start, run and grow a small business - is a weekly show for aspiring Entrepreneurs and existing Small Business Owners. If you are looking for actionable advice, tips and techniques on how to start (including launching or buying your first small business), run and grow your small business, this is the podcast for you! In each episode we either discuss a business topic, or interview an existing small business owner or business service provider. The How of Business is hosted by Henry Lopez who shares the knowledge and experience he has acquired over his corporate and entrepreneurial careers.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/the-how-of-business-how-to-start-run-grow-and-exit-a-small-business-435204"},"episode":{"title":"R322 - How to Build a Predictably Profitable Business with Mike Michalowicz","slug":"r322-how-to-build-a-predictably-profitable-business-with-mike-michalowicz","published_at":"2026-05-18T07:00:00+00:00","page_url":"https://stenobird.com/podcast/the-how-of-business-how-to-start-run-grow-and-exit-a-small-business-435204/r322-how-to-build-a-predictably-profitable-business-with-mike-michalowicz","show_page_url":"https://stenobird.com/podcast/the-how-of-business-how-to-start-run-grow-and-exit-a-small-business-435204","url":"https://howofbusiness.libsyn.com/r322-how-to-build-a-predictably-profitable-business-with-mike-michalowicz","audio_url":"https://pdcn.co/e/dts.podtrac.com/redirect.mp3/pscrb.fm/rss/p/traffic.libsyn.com/secure/howofbusiness/Episode_R322_-_Mike_Michalowicz.mp3?dest-id=346019","summary":"Identify what to fix next in your small business and build consistent profitability using the Profit First methodology. Show Notes Page: https://www.thehowofbusiness.com/r322-mike-michalowicz/ Many small business owners stay trapped in survival mode because they don't know what to fix next in their business. They work long hours, constantly fight fires, grow revenue, and still struggle to achieve predictable profitability. In this episode, Henry Lopez talks with entrepreneur and bestselling author Mike Michalowicz about how business owners can identify the right priorities, stop spinning their wheels, and build a more profitable and sustainable business. Mike shares insights from his book Fix This Next, including his Business Hierarchy of Needs framework that helps entrepreneurs determine what their business actually needs next instead of reacting to daily crises. He also explains why many businesses mistakenly believe more sales will solve every problem when, in reality, increased sales often create more stress, obligation, and operational chaos. Henry and Mike also dive into the core principles behind Profit First, the cash management system that challenges the traditional accounting formula of Sales – Expenses = Profit. Instead, Mike explains why business owners should prioritize profit first by allocating profit before expenses, forcing smarter operational decisions and healthier financial discipline. During the conversation, Mike shares: Why entrepreneurs often struggle to identify their biggest business problem. The \"A to B\" exercise for determining what your business needs next. The Business Hierarchy of Needs framework. Why growing revenue alone often increases stress. How Profit First changes the way owners manage cash flow. Why most small businesses operate c…","meta_description":"Identify what to fix next in your small business and build consistent profitability using the Profit First methodology. Show Notes Page: https://www.theho…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2210,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-how-of-business-how-to-start-run-grow-and-exit-a-small-business-435204/episodes/r322-how-to-build-a-predictably-profitable-business-with-mike-michalowicz/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-how-of-business-how-to-start-run-grow-and-exit-a-small-business-435204/r322-how-to-build-a-predictably-profitable-business-with-mike-michalowicz.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}