{"podcast":{"title":"The Growth Workshop Podcast","slug":"the-growth-workshop-podcast-6714620","podcast_index_feed_id":6714620,"rss_url":"https://feeds.captivate.fm/thegrowthworkshop/","website_url":"https://sbrconsulting.com/","image_url":"https://artwork.captivate.fm/acc37fc4-d540-475f-9669-93450b499b8f/TGWP-Thumbnail-Main-resized.png","author":"Southwestern Family of Podcasts - Southwestern Family of Companies","episode_count":66,"summary":"Jonny Adams & Matt Best will share their 30+ years experience on what growth & revenue acceleration looks like in modern business. With episodes featuring industry leaders, you can hear aspects of leadership, sales, account development and customer success, alongside other critical elements required to build an effective growth engine for your business. Southwestern/Great American, Inc., dba Southwestern Family of Companies, for itself and its related entities and their assigns, reserves and retains all rights to their copyrighted materials and trademarks contained in this podcast.","last_synced_at":"2026-07-31T10:18:05.596205+00:00","page_url":"https://stenobird.com/podcast/the-growth-workshop-podcast-6714620"},"episode":{"title":"Episode 27, Part 3 - Lessons from Facebook, Deliveroo and a Pandemic","slug":"episode-27-part-3-lessons-from-facebook-deliveroo-and-a-pandemic","published_at":"2026-04-19T23:01:00+00:00","page_url":"https://stenobird.com/podcast/the-growth-workshop-podcast-6714620/episode-27-part-3-lessons-from-facebook-deliveroo-and-a-pandemic","show_page_url":"https://stenobird.com/podcast/the-growth-workshop-podcast-6714620","url":"https://sbrconsulting.com/","audio_url":"https://dts.podtrac.com/redirect.mp3/episodes.captivate.fm/episode/b9260902-d5a3-4d98-8759-c6a01a670c62.mp3","summary":"In Part 3 of our episode, Matt Ring argues that ‘sales enablement’ is too narrow – the real job is revenue enablement across the full customer lifecycle. He shares practical segmentation frameworks for focusing on strategic, future‑potential and volume accounts, and debates how AI and signal data can support rather than replace human judgment. Matt then opens up about two major crises – Facebook’s missing mobile ad product and Deliveroo’s COVID lockdown shock – before closing with clear, 2026‑ready advice for commercial leaders on propositions, processes, people, and scaling the basics with AI.","meta_description":"In Part 3 of our episode, Matt Ring argues that ‘sales enablement’ is too narrow – the real job is revenue enablement across the full customer lifecycle.…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1081,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-growth-workshop-podcast-6714620/episodes/episode-27-part-3-lessons-from-facebook-deliveroo-and-a-pandemic/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-growth-workshop-podcast-6714620/episode-27-part-3-lessons-from-facebook-deliveroo-and-a-pandemic.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}