{"podcast":{"title":"The Glossy Beauty Podcast","slug":"the-glossy-beauty-podcast-520172","podcast_index_feed_id":520172,"rss_url":"https://feeds.megaphone.fm/DIGI3794372059","website_url":"http://glossybeautypodcast.libsyn.com/website","image_url":"https://megaphone.imgix.net/podcasts/80ac6758-71a2-11e9-b68f-d3b7cce1a72d/image/ed028c4a35bf28b75d4abd8de0cb4c18.jpg?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Digiday Media","episode_count":388,"summary":"The Glossy Beauty Podcast is the newest podcast from Glossy. Each episode features candid conversations about how today’s trends, such as CBD and self-care, are shaping the future of the beauty and wellness industries. With a unique assortment of guests, The Glossy Beauty Podcast provides its listeners with a variety of insights and approaches to these categories, which are experiencing explosive growth. From new retail strategies on beauty floors to the importance of filtering skincare products through crystals, this show sets out to help listeners understand everything that is going on today, and prepare for what will show up in their feeds tomorrow.","last_synced_at":"2026-06-04T14:18:22.994235+00:00","page_url":"https://stenobird.com/podcast/the-glossy-beauty-podcast-520172"},"episode":{"title":"Can a diffusion beauty line work? Indie Lee hopes to prove it can","slug":"can-a-diffusion-beauty-line-work-indie-lee-hopes-to-prove-it-can","published_at":"2026-04-23T04:00:00+00:00","page_url":"https://stenobird.com/podcast/the-glossy-beauty-podcast-520172/can-a-diffusion-beauty-line-work-indie-lee-hopes-to-prove-it-can","show_page_url":"https://stenobird.com/podcast/the-glossy-beauty-podcast-520172","url":"https://www.glossy.co/beauty/can-a-diffusion-beauty-line-work-indie-lee-hopes-to-prove-it-can/","audio_url":"https://pdst.fm/e/traffic.megaphone.fm/DIGI7680486831.mp3?updated=1777409852","summary":"Indie Lee launched her namesake beauty brand — a pioneer of the \"clean\" beauty movement — in 2010. Now owned by parent company American Exchange, the brand is embarking on a new chapter: a diffusion line, Indie Lee Botanicals, which launched at Whole Foods in February. The range launched with a tight edit including a cleanser, toning mist, serum and moisturizer, each priced $20-$25. On this week's episode of The Glossy Beauty Podcast, Lee joins co-host Sara Spruch-Feiner to explore why now was the right time to launch a lower-priced line, how she approached maintaining efficacy while cutting costs, and how this diffusion brand will grow and shape her core collection's future. The conversation also dives into how shifting consumer behavior, whether driven by economic pressure or interest in ingredient safety, is reshaping how and where people shop for beauty products. Read Glossy Beauty's coverage: Why ‘The Devil Wears Prada 2’ is the collaborator fashion and beauty brands have been waiting for The beauty industry welcomes a flood of new peptide products as ‘peptide therapy’ trends online","meta_description":"Indie Lee launched her namesake beauty brand — a pioneer of the \"clean\" beauty movement — in 2010. Now owned by parent company American Exchange, the bran…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2492,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-glossy-beauty-podcast-520172/episodes/can-a-diffusion-beauty-line-work-indie-lee-hopes-to-prove-it-can/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-glossy-beauty-podcast-520172/can-a-diffusion-beauty-line-work-indie-lee-hopes-to-prove-it-can.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}