{"podcast":{"title":"The Game with Alex Hormozi","slug":"the-game-with-alex-hormozi-57989","podcast_index_feed_id":57989,"rss_url":"https://feeds.captivate.fm/the-game-alex-hormozi/","website_url":"https://www.acquisition.com/","image_url":"https://artwork.captivate.fm/c3c4b7a2-4713-4f82-9767-9778082f3ef2/5pRgpdfCJPVhTJFo1wr5QJBS.jpg","author":"Alex Hormozi","episode_count":1000,"summary":"Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/the-game-with-alex-hormozi-57989"},"episode":{"title":"You Don’t Have a Lead Problem. You Have a Traffic Problem | Ep 954","slug":"you-don-t-have-a-lead-problem-you-have-a-traffic-problem-ep-954","published_at":"2026-03-19T09:00:00+00:00","page_url":"https://stenobird.com/podcast/the-game-with-alex-hormozi-57989/you-don-t-have-a-lead-problem-you-have-a-traffic-problem-ep-954","show_page_url":"https://stenobird.com/podcast/the-game-with-alex-hormozi-57989","url":"https://www.acquisition.com/","audio_url":"https://pscrb.fm/rss/p/episodes.captivate.fm/episode/e2b44035-c146-4363-8545-2641bd0910d0.mp3","summary":"Book Your Spot To Join The 2-Day, Interactive Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Adding friction to a sales funnel filters out unqualified leads, but it won't solve the growth problem. In this Q&A, Alex Hormozi helps two business owners attract high-quality leads and boost ROI without increasing unqualified traffic. Using targeted ads, smart content strategies, and high-value lead magnets will drive the right traffic and increase conversion rates significantly. In this episode 00:00 When traffic isn’t the problem, but acquisition 04:11 Crafting content that drives higher quality leads 05:56 How to utilize Meta and YouTube ads to increase traffic 09:11 Achieving a higher ROI with LinkedIn and cold email strategies 13:08 Creating high-value lead magnets to better qualify leads 14:45 Using the calculator close strategy to boost conversions More Value: Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Take the $100M Lead Generation Course: https://www.acquisition.com/training/leads?hsLang=en Learn How to Make Offers People Cannot Refuse: https://www.acquisition.com/training/offers?hsLang=en Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠","meta_description":"Book Your Spot To Join The 2-Day, Interactive Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Adding friction to a sales funnel filters…","key_points":[],"chapters":[],"topics":[],"duration_seconds":954,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-game-with-alex-hormozi-57989/episodes/you-don-t-have-a-lead-problem-you-have-a-traffic-problem-ep-954/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-game-with-alex-hormozi-57989/you-don-t-have-a-lead-problem-you-have-a-traffic-problem-ep-954.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}