{"podcast":{"title":"The Game with Alex Hormozi","slug":"the-game-with-alex-hormozi-57989","podcast_index_feed_id":57989,"rss_url":"https://feeds.captivate.fm/the-game-alex-hormozi/","website_url":"https://www.acquisition.com/","image_url":"https://artwork.captivate.fm/c3c4b7a2-4713-4f82-9767-9778082f3ef2/5pRgpdfCJPVhTJFo1wr5QJBS.jpg","author":"Alex Hormozi","episode_count":1000,"summary":"Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/the-game-with-alex-hormozi-57989"},"episode":{"title":"How To Sell Services To The Ultra Wealthy | Ep 957","slug":"how-to-sell-services-to-the-ultra-wealthy-ep-957","published_at":"2026-03-31T09:00:00+00:00","page_url":"https://stenobird.com/podcast/the-game-with-alex-hormozi-57989/how-to-sell-services-to-the-ultra-wealthy-ep-957","show_page_url":"https://stenobird.com/podcast/the-game-with-alex-hormozi-57989","url":"https://www.acquisition.com/","audio_url":"https://pscrb.fm/rss/p/episodes.captivate.fm/episode/91631312-b0be-486a-9dd3-2852490649eb.mp3","summary":"Book Your Spot To Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Are you selling what your clients value or what you think they need? In this Q&amp;A, Alex Hormozi helps two very different businesses break through their growth barriers. From scaling a membership model to creating high-ticket offers for ultra-wealthy clients, Alex offers the strategies necessary to increase revenue, streamline pricing, and boost customer loyalty. In this episode 00:00 The sticker membership cashflow problem 04:39 Solution: selling the annual offer upfront 06:08 Adding physical products as bonuses 09:34 Pricing services for the ultra-wealthy families 12:54 Why the undifferentiated pricing ladder fails 14:00 Solution: adding an annual continuity to the offer More Value: Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&amp;htrafficsource=youtube Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Take the $100M Lead Generation Course: https://www.acquisition.com/training/leads?hsLang=en Learn How to Make Offers People Cannot Refuse: https://www.acquisition.com/training/offers?hsLang=en Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠ DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 202…","meta_description":"Book Your Spot To Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Are you selling what your clients value or what you thi…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1200,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-game-with-alex-hormozi-57989/episodes/how-to-sell-services-to-the-ultra-wealthy-ep-957/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-game-with-alex-hormozi-57989/how-to-sell-services-to-the-ultra-wealthy-ep-957.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}