{"podcast":{"title":"The Foundr Podcast with Nathan Chan","slug":"the-foundr-podcast-with-nathan-chan-974008","podcast_index_feed_id":974008,"rss_url":"https://feeds.megaphone.fm/YAP2464511803","website_url":"http://www.foundr.com","image_url":"https://megaphone.imgix.net/podcasts/a05eea46-5a0e-11ed-ad4d-7ba38e01bc89/image/ba743e807d05cc0b025845c0eaf7ee98.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Nathan Chan","episode_count":642,"summary":"Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn their proven methods, lessons from failure, and inspirational stories. Past guests include Emma Grede, Mark Cuban, Neil Patel, Kendra Scott, Alex Hormozi, Trinny Woodall, Tim Ferriss, Sophia Amoruso, Simon Sinek, Tony Robbins, Amy Porterfield, Ed Mylett, Michelle Zatlyn, Reid Hoffman, Scooter Braun, Dany Garcia, Marc Lore, Ariana Huffington, Pat Flynn, Lewis Howes, Jordan Harbinger, and many more. About the host: Nathan Chan is the CEO of Foundr and the creator of The Foundr Podcast. Chan literally started from knowing nothing. He was just an average guy working in a 9-5 job he utterly hated. He knew nothing about entrepreneurship, nothing about startups, nothing about marketing, and nothing abou…","last_synced_at":"2026-07-23T02:19:36.248441+00:00","page_url":"https://stenobird.com/podcast/the-foundr-podcast-with-nathan-chan-974008"},"episode":{"title":"655: (Solo) The Fuel Crisis Is Already Hitting Your Margins. Here Are 4 Moves to Protect Them.","slug":"655-solo-the-fuel-crisis-is-already-hitting-your-margins-here-are-4-moves-to-protect-them","published_at":"2026-04-27T12:00:00+00:00","page_url":"https://stenobird.com/podcast/the-foundr-podcast-with-nathan-chan-974008/655-solo-the-fuel-crisis-is-already-hitting-your-margins-here-are-4-moves-to-protect-them","show_page_url":"https://stenobird.com/podcast/the-foundr-podcast-with-nathan-chan-974008","url":"https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/chrt.fm/track/5DA136/traffic.megaphone.fm/FMPL7012768353.mp3","audio_url":"https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/chrt.fm/track/5DA136/traffic.megaphone.fm/FMPL7012768353.mp3","summary":"Most e-commerce founders see the fuel crisis in the news and think it's someone else's problem. But if you're shipping products right now, it's already showing up in your bills — and if you're still running last year's shipping model, you're bleeding margin without realising it. Here's the problem: this isn't one cost squeeze. It's three hitting at the same time — carrier rate hikes, fuel surcharges, and geopolitical disruption — and the effective rate increase for most e-com brands right now is sitting between 8 and 12%. In this episode, I walk you through the four moves I'd make right now to protect your margins, from rebuilding your AOV strategy around your new shipping threshold to the packaging audit most founders never think to run. Here's what you'll take away: The actual numbers: what USPS, UPS, FedEx, Amazon, and Australia Post surcharges mean for your cost per order right now How to use the threshold gap strategy to raise your free shipping threshold without killing conversion Why product bundling done right can lift AOV by 30 to 70% — and the real-world example of how a sleep tape brand is doing it with digital add-ons When to seriously consider switching to a 3PL — and the volume crossover point that makes it a no-brainer The dim weight formula and why most brands are literally paying to ship air Why nearly 50% of cart abandonment comes down to surprise shipping costs — and how radical transparency fixes it If you're absorbing these cost increases without a plan, this episode will show you exactly where to start — and how the brands that come out ahead during downturns are already thinking about this differently. If you're loving this solo series, I'd love to hear your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it.…","meta_description":"Most e-commerce founders see the fuel crisis in the news and think it's someone else's problem. But if you're shipping products right now, it's already sh…","key_points":[],"chapters":[],"topics":[],"duration_seconds":785,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-foundr-podcast-with-nathan-chan-974008/episodes/655-solo-the-fuel-crisis-is-already-hitting-your-margins-here-are-4-moves-to-protect-them/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-foundr-podcast-with-nathan-chan-974008/655-solo-the-fuel-crisis-is-already-hitting-your-margins-here-are-4-moves-to-protect-them.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}