{"podcast":{"title":"The Experience Edge","slug":"the-experience-edge-7117779","podcast_index_feed_id":7117779,"rss_url":"https://anchor.fm/s/fb8746cc/podcast/rss","website_url":"https://www.theydo.com","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/42099467/42099467-1732013717884-94bb7fa5a8bb3.jpg","author":"Jochem van der Veer","episode_count":83,"summary":"Hosted by Jochem van der Veer, customer-obsessed founder of TheyDo, this weekly podcast dives into conversations with senior professionals, pioneers, and industry leaders at the forefront of CX. Guests openly share their experiences on customer journeys, voice of the customer, customer-centric transformation, journey management, and best practices for lasting impact.","last_synced_at":"2026-06-04T22:18:54.047221+00:00","page_url":"https://stenobird.com/podcast/the-experience-edge-7117779"},"episode":{"title":"Ep. 52 - Why AI misses what customers really mean – Insights Ep. 7","slug":"ep-52-why-ai-misses-what-customers-really-mean-insights-ep-7","published_at":"2025-11-19T06:00:00+00:00","page_url":"https://stenobird.com/podcast/the-experience-edge-7117779/ep-52-why-ai-misses-what-customers-really-mean-insights-ep-7","show_page_url":"https://stenobird.com/podcast/the-experience-edge-7117779","url":"https://podcasters.spotify.com/pod/show/experienceedge/episodes/Ep--52---Why-AI-misses-what-customers-really-mean--Insights-Ep--7-e3b2qoc","audio_url":"https://anchor.fm/s/fb8746cc/podcast/play/111290572/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-10-17%2F412621188-44100-2-430e086bff963.mp3","summary":"Can AI actually help you understand your customers - or is it just noise at scale? As teams lean into AI to handle discovery work, it’s tempting to treat all insights as equal. But not all research sources are created equal - and AI isn’t great at everything. In this episode, Jochem Van Der Veer breaks down where AI actually supports discovery... and where it silently sabotages it. This is a guide for anyone using AI to scale research, sift through feedback, or make sense of customer data. What You’ll Learn: • A side-by-side breakdown of 8 key research sources - and where AI helps (or fails) • Why AI performs well on written support data but fails to read tone, sarcasm, or urgency • How AI misses the intent behind interviews - and why that matters for product decisions • The danger of over-trusting CRM notes, sales transcripts, and survey sentiment without context • How to combine AI-assisted insights with human nuance to get to real customer truth Follow Jochem van der Veer on LinkedIn Learn more about Journey Management with TheyDo","meta_description":"Can AI actually help you understand your customers - or is it just noise at scale? As teams lean into AI to handle discovery work, it’s tempting to treat…","key_points":[],"chapters":[],"topics":[],"duration_seconds":517,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-experience-edge-7117779/episodes/ep-52-why-ai-misses-what-customers-really-mean-insights-ep-7/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-experience-edge-7117779/ep-52-why-ai-misses-what-customers-really-mean-insights-ep-7.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}