{"podcast":{"title":"The Edward Show","slug":"the-edward-show-6568456","podcast_index_feed_id":6568456,"rss_url":"https://feeds.libsyn.com/479997/rss","website_url":"https://edwardsturm.com/the-edward-show/","image_url":"https://static.libsyn.com/p/assets/c/d/7/d/cd7dd52fe8cc81ab27a2322813b393ee/The_Edward_Show_Album_Cover.png","author":"Sturm Media LLC","episode_count":1121,"summary":"Daily SEO advice, hacks, and interviews with some of the top voices in search engine optimization, as well as sit-downs with many undiscovered talents.","last_synced_at":"2026-08-02T14:18:15.946578+00:00","page_url":"https://stenobird.com/podcast/the-edward-show-6568456"},"episode":{"title":"How to Get Backlinks for a Brand New Website (Even With Zero Authority)","slug":"how-to-get-backlinks-for-a-brand-new-website-even-with-zero-authority","published_at":"2026-05-18T16:58:00+00:00","page_url":"https://stenobird.com/podcast/the-edward-show-6568456/how-to-get-backlinks-for-a-brand-new-website-even-with-zero-authority","show_page_url":"https://stenobird.com/podcast/the-edward-show-6568456","url":"https://9342edaa-17ad-4315-a037-ec4dfabd63f7.libsyn.com/how-to-get-backlinks-for-a-brand-new-website-even-with-zero-authority","audio_url":"https://traffic.libsyn.com/secure/9342edaa-17ad-4315-a037-ec4dfabd63f7/How_to_Get_Backlinks_for_a_Brand_New_Website_Even_With_Zero_Authority.mp3?dest-id=4081527","summary":"E1048: How do you get backlinks when your website is brand new and has almost no authority? We break down a real question from a founder who launched an AI tools directory and is stuck in the classic SEO chicken-and-egg problem: if no one trusts your site yet, why would anyone link to it? We talk through what matters in the early stages of link building, what makes a new site look trustworthy, and practical strategies you can use right away - even if your domain authority is close to zero. This episode covers: - Why most people cannot tell that your site is \"new\" (unless you make it obvious) - The biggest mistake founders make when asking for backlinks - How to build relationships before you ever ask for a link - How 15 minutes a day on social media can turn into real backlinks - Why following up with journalists is critical (and how to do it properly) - How to use AI to find journalists, develop angles, and write better pitches - What makes a website feel trustworthy enough to link to - How to create linkable assets people actually want to reference - When to use Help A Reporter Out, Source of Sources, Qwoted, and Featured - Why podcasts are an underrated backlink strategy - Why you do not need massive authority to start earning links We also discuss: - Whether you should wait for traction before doing outreach - The difference between chasing domain authority and building relevant referring domains - How to structure your site so publishers feel comfortable linking to you - Why most people fail to build ongoing relationships with journalists - How to control the language around your backlinks If you are building a startup, directory, SaaS, or content site and wondering how to earn your first 10–20 real backlinks, this episode walks through practical strategies that w…","meta_description":"E1048: How do you get backlinks when your website is brand new and has almost no authority? We break down a real question from a founder who launched an A…","key_points":[],"chapters":[],"topics":[],"duration_seconds":739,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-edward-show-6568456/episodes/how-to-get-backlinks-for-a-brand-new-website-even-with-zero-authority/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-edward-show-6568456/how-to-get-backlinks-for-a-brand-new-website-even-with-zero-authority.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}