{"podcast":{"title":"The Duct Tape Marketing Podcast","slug":"the-duct-tape-marketing-podcast-522733","podcast_index_feed_id":522733,"rss_url":"https://feeds.libsyn.com/18353/rss","website_url":"https://www.ducttapemarketing.com/about/duct-tape-marketing-podcast/","image_url":"https://static.libsyn.com/p/assets/5/7/9/0/5790efe78cd1486916c3140a3186d450/Duct_Tape_Marketing_Podcast_Cover_1.psd.jpg","author":"John Jantsch","episode_count":1266,"summary":"Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!","last_synced_at":"2026-07-29T20:17:46.548849+00:00","page_url":"https://stenobird.com/podcast/the-duct-tape-marketing-podcast-522733"},"episode":{"title":"AI Has Leveled the Marketing Playing Field","slug":"ai-has-leveled-the-marketing-playing-field","published_at":"2026-07-01T11:30:00+00:00","page_url":"https://stenobird.com/podcast/the-duct-tape-marketing-podcast-522733/ai-has-leveled-the-marketing-playing-field","show_page_url":"https://stenobird.com/podcast/the-duct-tape-marketing-podcast-522733","url":"https://ducttape.libsyn.com/ai-has-leveled-the-marketing-playing-field","audio_url":"https://traffic.libsyn.com/secure/ducttape/DTM_-_Roger_Dooley_-_Audio.mp3?dest-id=12167","summary":"Enterprise-level marketing insights used to require expensive consultants, research labs, and massive budgets. Today, AI has changed that. Roger Dooley explains how entrepreneurs and small businesses can use AI-powered behavioral science to better understand customer psychology, improve messaging, increase conversions, and communicate with more empathy. Along the way, he shares practical prompting strategies, common AI mistakes to avoid, and why the businesses that learn to work with AI—not simply write with it—will have a lasting competitive advantage. 00:00 Introduction 01:45 Why AI Is Reinventing Neuromarketing 06:52 Build Your AI Marketing Dream Team 08:43 AI Workflow for Better Marketing 11:31 Train AI to Match Your Brand Voice 16:41 Can AI Really Understand Human Emotion? 19:42 How to Run an AI Marketing Audit Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today! 👉 Get Your Free Prompts: https://dtm.world/freeprompts","meta_description":"Enterprise-level marketing insights used to require expensive consultants, research labs, and massive budgets. Today, AI has changed that. Roger Dooley ex…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1325,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-duct-tape-marketing-podcast-522733/episodes/ai-has-leveled-the-marketing-playing-field/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-duct-tape-marketing-podcast-522733/ai-has-leveled-the-marketing-playing-field.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}