{"podcast":{"title":"The Dirt on Flowers","slug":"the-dirt-on-flowers-5452673","podcast_index_feed_id":5452673,"rss_url":"https://feeds.captivate.fm/thedirtonflowers/","website_url":"https://www.thedirtonflowers.com/","image_url":"https://artwork.captivate.fm/8316c80a-00e7-4331-92be-98f53321ac83/wfnVoKFF3W5-rWra2ZQkOM6N.jpg","author":"Shannon Allen and Lyndsay Biehl","episode_count":297,"summary":"Learn from our mistakes as we talk business, marketing, and growing techniques to help you create the farm of your dreams. So, let's roll up our sleeves and get the dirt on flowers!","last_synced_at":"2026-07-24T12:22:02.626006+00:00","page_url":"https://stenobird.com/podcast/the-dirt-on-flowers-5452673"},"episode":{"title":"EP 297: How Two Sisters Built a Family Flower Farm","slug":"ep-297-how-two-sisters-built-a-family-flower-farm","published_at":"2026-07-24T04:00:00+00:00","page_url":"https://stenobird.com/podcast/the-dirt-on-flowers-5452673/ep-297-how-two-sisters-built-a-family-flower-farm","show_page_url":"https://stenobird.com/podcast/the-dirt-on-flowers-5452673","url":"https://www.thedirtonflowers.com/","audio_url":"https://episodes.captivate.fm/episode/28f341c1-9f8b-46ad-acae-0c47dd34cd43.mp3","summary":"In this episode of The Dirt on Flowers , hosts Lyndsay and Shannon chat with Hannah and Hailey, the Ohio Flower Girls, about building their flower farm business as sisters. The duo shares how they started with sunflowers on a family-owned farm property called Pickwick, eventually expanding into a thriving you-pick flower field, wedding flowers, and workshops. They discuss managing seasonal operations, streamlining bouquet production, and balancing motherhood with entrepreneurship. The episode also covers their marketing strategies, pricing for you-pick experiences, and their plans to grow the business through Friday evening events. Learn more about Petal Back Farm: Website , Facebook and Instagram , Links referenced in this episode: The No-Till Flowers Podcast Be in the know for DirtCon 2027 If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers ! Leave us a rating and review on Apple Podcasts! Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider! Want to learn more about your hosts? Follow us on Instagram! Lyndsay @wildroot_flowerco Shannon @bloomhillfarm","meta_description":"In this episode of The Dirt on Flowers , hosts Lyndsay and Shannon chat with Hannah and Hailey, the Ohio Flower Girls, about building their flower farm bu…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3450,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-dirt-on-flowers-5452673/episodes/ep-297-how-two-sisters-built-a-family-flower-farm/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-dirt-on-flowers-5452673/ep-297-how-two-sisters-built-a-family-flower-farm.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}