{"podcast":{"title":"The COG Review: Building Better Clinical Studies","slug":"the-cog-review-building-better-clinical-studies-7614513","podcast_index_feed_id":7614513,"rss_url":"https://feeds.captivate.fm/the-cog-review/","website_url":"https://www.thepbcgroup.com/","image_url":"https://artwork.captivate.fm/d9dadea9-d53c-47a7-86c4-9716b99c074a/Podcast-Image-2-COG-Series-1.jpg","author":"The PBC Group","episode_count":16,"summary":"This podcast is specifically designed for biopharma sponsors and CRO executives who are interested in clinical trial outsourcing. The COG Review delivers clinical operations best practices from Clinical Outsourcing Group conferences across the UK, Europe, and North America. Each 25-minute episode provides actionable insights on CRO selection, vendor management, clinical trial budget optimization, and study design from pharmaceutical and biotech leaders. Learn clinical trial technology strategies, AI integration, and sponsor-CRO relationship best practices from industry experts at COG UK, COG Europe, COG Bay Area, and COG CRO Summit. Essential listening for clinical operations professionals, biotech CMOs, and clinical development executives seeking clinical study optimization strategies. Produced by The PBC Group. Follow for new episodes and find your nearest meeting at thepbcgroup.com.","last_synced_at":"2026-06-30T14:17:03.949381+00:00","page_url":"https://stenobird.com/podcast/the-cog-review-building-better-clinical-studies-7614513"},"episode":{"title":"How To Build Trust and Engage Patients in African Clinical Trials with Dr Sam Mbunya","slug":"how-to-build-trust-and-engage-patients-in-african-clinical-trials-with-dr-sam-mbunya","published_at":"2026-06-16T04:00:00+00:00","page_url":"https://stenobird.com/podcast/the-cog-review-building-better-clinical-studies-7614513/how-to-build-trust-and-engage-patients-in-african-clinical-trials-with-dr-sam-mbunya","show_page_url":"https://stenobird.com/podcast/the-cog-review-building-better-clinical-studies-7614513","url":"https://the-cog-review.captivate.fm/episode/how-to-build-trust-and-engage-patients-in-african-clinical-trials-with-dr-sam-mbunya","audio_url":"https://episodes.captivate.fm/episode/065e65a4-42b7-4ba2-9774-14f2471a697a.mp3","summary":"Discover how global sponsors and CROs can optimize clinical trial outsourcing and patient engagement in Africa by addressing cultural, operational, and regulatory complexities from day one. Guest Dr. Sam Mbunya Global Patient Advocate; Consultant in Patient Education, Advocacy & Program Management Focus: Sickle cell disease, hemophilia, rare blood disorders, and cancer in African regions Based in Malmö, Sweden; Active in global project collaborations (US, Kenya, African universities) Episode Overview This session, recorded live at COG Nordics, features a practical fireside chat with Dr. Sam Mbunya—an experienced patient advocate and program consultant—exploring the real-world nuances of launching and sustaining clinical trial operations in Africa. The discussion moves beyond broad generalizations, highlighting how local context, community trust, and operational diligence are critical in clinical trial outsourcing and CRO selection for African sites. Key topics include the operational and cultural barriers sponsors often overlook, such as health literacy, transport, family decision dynamics, and the legacy of previous studies. Dr. Mbunya outlines best practices for early and ongoing engagement with patient groups, community leaders, and local health systems, emphasizing why these steps are essential for both participant protection and long-term study viability. Listeners working in clinical operations, clinical trial outsourcing, and CRO/vendor management will find actionable strategies for designing studies that respect local realities. The conversation also explores how partnerships, clear communication, and data stewardship can help sponsors and CROs avoid common pitfalls and deliver on inclusion goals—turning compliance into true community impact and clinical st…","meta_description":"Discover how global sponsors and CROs can optimize clinical trial outsourcing and patient engagement in Africa by addressing cultural, operational, and re…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1709,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-cog-review-building-better-clinical-studies-7614513/episodes/how-to-build-trust-and-engage-patients-in-african-clinical-trials-with-dr-sam-mbunya/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-cog-review-building-better-clinical-studies-7614513/how-to-build-trust-and-engage-patients-in-african-clinical-trials-with-dr-sam-mbunya.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}