{"podcast":{"title":"The Coaching Edge: A Business Building Podcast","slug":"the-coaching-edge-a-business-building-podcast-6603400","podcast_index_feed_id":6603400,"rss_url":"https://app.kajabi.com/podcasts/2147512635/feed","website_url":"https://www.wendymccallum.com/podcasts/the-coaching-edge-a-business-building-podcast","image_url":"https://kajabi-storefronts-production.kajabi-cdn.com/kajabi-storefronts-production/file-uploads/site/120418/podcasts/d836b12-572e-c800-44a2-07783881fd7_Podcast_Cover_3_3_.jpg","author":"Wendy McCallum","episode_count":96,"summary":"On The Coaching Edge: A Business Building Podcast, host Wendy McCallum provides coaches with bite-sized tips to help them build an aligned, profitable, and sustainable coaching business. Real coaches with real business challenges are featured and practical strategies and tools for success are shared. It's not about making a million dollars overnight. It's about creating a resonant and fulfilling coaching business that keeps you out of burnout and thrilled about going to work every day. Realistic and packed with actionable advice, this podcast is perfect for coaches serious about building the business of their dreams.","last_synced_at":"2026-07-06T08:17:25.094002+00:00","page_url":"https://stenobird.com/podcast/the-coaching-edge-a-business-building-podcast-6603400"},"episode":{"title":"Ep 86 Spring Cleaning Your Coaching Business-A Practical Reset for Q2","slug":"ep-86-spring-cleaning-your-coaching-business-a-practical-reset-for-q2","published_at":"2026-05-04T03:01:00+00:00","page_url":"https://stenobird.com/podcast/the-coaching-edge-a-business-building-podcast-6603400/ep-86-spring-cleaning-your-coaching-business-a-practical-reset-for-q2","show_page_url":"https://stenobird.com/podcast/the-coaching-edge-a-business-building-podcast-6603400","url":"https://www.wendymccallum.com/podcasts/the-coaching-edge-a-business-building-podcast/episodes/2149187210","audio_url":"https://app.kajabi.com/podcasts/medias/2149187210.mp3","summary":"I'm in the middle of moving houses, and it's forced me to do something I'd been avoiding for way too long — clean out my office. Two years of accumulated papers, old workshop materials, client files from programs I'd half-forgotten about. And as I sorted through fifteen years of coaching work, I realized something kind of wonderful: I've worked with thousands of people. That felt amazing to see. But you know what felt even better? Getting it all cleaned out and ending up with a clear desk, organized files, and a brain that finally had some breathing room. If your coaching business has been accumulating clutter — physical, digital, or strategic — this episode is your invitation to do the same. We're going beyond tidying your desk (though we'll cover that too) and into the deeper work of auditing your offers, revisiting your pricing, cleaning up your systems, and making sure everything in your business is still aligned with where you're headed. In this episode, I cover: Why simplifying feels harder than adding more — and why we attach our identity to offers and content that may no longer serve us The physical clean-up: clearing your desk, organizing files, and shredding old client documents you no longer need How to audit your offer suite and spot what needs tweaking, retiring, or filling in A pricing check-in: when to raise prices, how to scope your competitors, and revenue stream ideas you might be missing The systems and workflows that are probably held together with duct tape — and how to tidy them up Cleaning up your relationships: your email list, your social feeds, and the professional connections you've been meaning to nurture A seasonal business rhythm framework: spring for cleaning, summer for creating, fall for launching, winter for reflecting Resources &…","meta_description":"I'm in the middle of moving houses, and it's forced me to do something I'd been avoiding for way too long — clean out my office. Two years of accumulated…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1972,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-coaching-edge-a-business-building-podcast-6603400/episodes/ep-86-spring-cleaning-your-coaching-business-a-practical-reset-for-q2/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-coaching-edge-a-business-building-podcast-6603400/ep-86-spring-cleaning-your-coaching-business-a-practical-reset-for-q2.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}