{"podcast":{"title":"The CMO Whisperer","slug":"the-cmo-whisperer-6598568","podcast_index_feed_id":6598568,"rss_url":"https://feeds.transistor.fm/the-cmo-whisperer","website_url":null,"image_url":"https://img.transistorcdn.com/ipf0lYvmq6CJvjAvwxR42klXFPfNmcL9t8Y8Zz2k8-0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83NTFi/ZDVkZTM2MDVjYWI1/ODA0ZTRiYjYzNzU2/NjY1My5wbmc.jpg","author":"Steve Olenski","episode_count":154,"summary":"The CMO Whisperer, hosted by former Forbes writer Steve Olenski, is a curated executive platform and marketing leadership podcast where CMOs, brand leaders, and senior operators share candid insights on leadership, brand strategy, and growth. Spanning business, sports, and media, it goes beyond marketing to reveal how top leaders make decisions and perform at the highest levels.","last_synced_at":"2026-07-28T22:20:47.783674+00:00","page_url":"https://stenobird.com/podcast/the-cmo-whisperer-6598568"},"episode":{"title":"Marketing Must Drive Revenue -  Paul Rossetti","slug":"marketing-must-drive-revenue-paul-rossetti","published_at":"2026-06-02T11:00:00+00:00","page_url":"https://stenobird.com/podcast/the-cmo-whisperer-6598568/marketing-must-drive-revenue-paul-rossetti","show_page_url":"https://stenobird.com/podcast/the-cmo-whisperer-6598568","url":"https://share.transistor.fm/s/9d955a61","audio_url":"https://dts.podtrac.com/redirect.mp3/media.transistor.fm/9d955a61/322409f6.mp3","summary":"Welcome to another episode live from Possible, where the networking is nonstop, and everyone claims they have a future in marketing. Today I'm joined by Paul Rossetti, Chief Revenue Officer at Claritas, a company helping brands connect audience intelligence, engagement, measurement, and growth in a much smarter way. Paul operates where marketing ambition meets commercial reality. His focus is helping organizations find the right customers, reach them more effectively, reduce wasted spend, and turn strategy into measurable revenue outcomes.","meta_description":"Welcome to another episode live from Possible, where the networking is nonstop, and everyone claims they have a future in marketing. Today I'm joined by P…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1151,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-cmo-whisperer-6598568/episodes/marketing-must-drive-revenue-paul-rossetti/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-cmo-whisperer-6598568/marketing-must-drive-revenue-paul-rossetti.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}