{"podcast":{"title":"The CMO Show","slug":"the-cmo-show-1096466","podcast_index_feed_id":1096466,"rss_url":"https://thecmoshow.libsyn.com/rss","website_url":"https://www.thecmoshow.impactinstitute.com.au/","image_url":"https://static.libsyn.com/p/assets/3/1/5/e/315e06d62d97099316c3140a3186d450/CMO_Profile_Image.jpg","author":"ImpactInstitute","episode_count":253,"summary":"How do the leaders of APAC brands use purpose-driven storytelling to bring their big ideas to life, achieve communications goals, drive better business outcomes, and live out a purpose beyond profit? The CMO Show is an award-winning marketing podcast, brought to you by ImpactInstitute, in partnership with Adobe. Each episode features industry insights from a marketing or business leader on strategy, creativity, measurement, evaluation, and more. *ANZ Winner - 2020 CMS Asia Award for 'Best Use of Audio Content' *National Winner - 2019 Australian Marketing Institute Award for 'Marketing Excellence in Content Marketing' *National Winner - 2019 Mumbrella NeXt Award for 'Content Marketer' (Executive Producer Charlotte Goodwin) *National Finalist - 2019 Australian Podcast Awards Founded in 2015, The CMO Show podcast is hosted by chief storyteller, speaker and author, Mark Jones. Mark is the Chief Storyteller at ImpactInstitute, and has more than 20 years' experience in professional storytelling as a journalist, editor, publisher and speaker, working with iconic brands including Coca-Cola, Microsoft, Google, Telstra, Adobe and Fairfax. ImpactInstitute is an impact advisory firm offering…","last_synced_at":"2026-07-09T14:21:13.429585+00:00","page_url":"https://stenobird.com/podcast/the-cmo-show-1096466"},"episode":{"title":"How to stay sane in the AI chaos with Cameron Partridge","slug":"how-to-stay-sane-in-the-ai-chaos-with-cameron-partridge","published_at":"2026-04-02T04:01:00+00:00","page_url":"https://stenobird.com/podcast/the-cmo-show-1096466/how-to-stay-sane-in-the-ai-chaos-with-cameron-partridge","show_page_url":"https://stenobird.com/podcast/the-cmo-show-1096466","url":"https://www.thecmoshow.impactinstitute.com.au/episodes/how-to-stay-sane-in-the-ai-chaos-with-cameron-partridge","audio_url":"https://traffic.libsyn.com/secure/thecmoshow/The_CMO_Show_Ep_247_-_Cameron_Partridge.mp3?dest-id=318104","summary":"Want to know why marketers need to stop trying to keep up with AI? How about what they should focus on? In this episode , Cameron Partridge , the Australian growth leader who helped scale Invisible Technologies into a $2 billion unicorn , talks staying focused in the AI noise. Across brand crede ntia li sation t he death of channel specialists , the rise of systems thinkers, and the danger of chasing shiny tools, the new Humanforce growth officer shares a simple message: GenAI hasn't changed the fundamentals of marketing. It's just made the m harder. From working with Google, M eta and Microsoft , Cameron has witnessed the industry evolve at breakneck speed. We can now create more content than ever , but standing out requires sharper thinking, deeper focus, and an unshakeable commitment to consistency and trust. Unicorns aren't built on noise; they're built on discipline. If you want the truth about AI, growth and the future of marketing roles, this episode is your blueprint. This episode is brought to you by impact advisory, communications and events agency, ImpactInstitute in partnership with Adobe. www.impactinstitute.com.au | https://business.adobe.com/au","meta_description":"Want to know why marketers need to stop trying to keep up with AI? How about what they should focus on? In this episode , Cameron Partridge , the Australi…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2039,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-cmo-show-1096466/episodes/how-to-stay-sane-in-the-ai-chaos-with-cameron-partridge/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-cmo-show-1096466/how-to-stay-sane-in-the-ai-chaos-with-cameron-partridge.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}