{"podcast":{"title":"The Chris Voss Show","slug":"the-chris-voss-show-4200032","podcast_index_feed_id":4200032,"rss_url":"https://feeds.blubrry.com/feeds/thechrisvossshow.xml","website_url":"https://thechrisvossshow.com","image_url":"https://assets.blubrry.com/coverart/orig/8090-1782123190.jpg","author":"Chris Voss","episode_count":5,"summary":"THE *OLDEST LIVING PODCAST* STILL PUBLISHING _DAILY_ NEW EPISODES – Nearly 20 years old! The Chris Voss Show Podcast is a top 1% most popular shows out of 3,784,385 podcasts globally. Nealy 40 millions views of amazing interviews of top CEOs, BILLIONAIRES, Astronauts, the hottest new book Authors, TV & Print News & Pulitzer Prize-winning Journalists, Governors, Congress Members and other inspiring and insightful guests that will expand your mind. Our podcast guests are the CEO’s, thought leaders, presidential advisers and the hottest new book authors and journalists from all the large publishers like Simon & Schuster, Penguin Random House, Hachette, Harper Collins, Macmillan, etc. Interviewed guests include top journalists from news anchors & journalists from all the top media: CNN, MSNBC, Washington Post, WSJ, NYT, The Guardian, etc. FTC Disclosure: Some guests pay advertising/production costs to editoralize on the show. See more at TheChrisVossShow.com","last_synced_at":"2026-07-12T02:20:52.509067+00:00","page_url":"https://stenobird.com/podcast/the-chris-voss-show-4200032"},"episode":{"title":"The Chris Voss Show Podcast – Unlocking Marketing ROI with AI: Insights from Uptempo’s Marie Bahl","slug":"the-chris-voss-show-podcast-unlocking-marketing-roi-with-ai-insights-from-uptempo-s-marie-bahl","published_at":"2026-07-09T00:21:54+00:00","page_url":"https://stenobird.com/podcast/the-chris-voss-show-4200032/the-chris-voss-show-podcast-unlocking-marketing-roi-with-ai-insights-from-uptempo-s-marie-bahl","show_page_url":"https://stenobird.com/podcast/the-chris-voss-show-4200032","url":"https://blubrry.com/thechrisvossshow/154284624/the-chris-voss-show-podcast-unlocking-marketing-roi-with-ai-insights-from-uptempos-marie-bahl/","audio_url":"https://media.blubrry.com/thechrisvossshow/media.blubrry.com/thechrisvossshow/ins.blubrry.com/thechrisvossshow/Podcast2806.mp3","summary":"Unlocking Marketing ROI with AI: Insights from Uptempo’s Marie Bahl Uptempo.io About the Guest(s): Marie Bahl is the Chief Marketing Officer (CMO) of Uptempo, a pioneering company focused on providing cutting-edge marketing technology solutions. With over two decades of diverse experience across technology-focused industries, Marie is renowned for her ability to demystify complex technologies and make them appealing to targeted audiences. Her expertise spans roles in marketing and sales within prominent tech companies such as Opower, Tendril Networks, Converge, Yahoo, Zoho, and Sun Microsystems. At Uptempo, Marie drives innovative marketing strategies and customer acquisition approaches, aiming to transform the marketing landscape by leveraging artificial intelligence and data analytics. Episode Summary: In this engaging episode of The Chris Voss Show, host Chris Voss is joined by Marie Bahl, CMO of Uptempo, for an insightful discussion about the transformative potential of AI in marketing and the critical importance of proving return on investment (ROI). Marie shares her expertise on how Uptempo helps brands bridge the gap between spending and strategic success by crafting detailed, data-oriented marketing solutions. The discussion highlights the essential need to reconcile various marketing data sets to achieve a comprehensive view of ROI, which is the holy grail for marketing professionals worldwide. Throughout the conversation, Marie and Chris delve into how marketing data, when properly harnessed, can lead to unprecedented optimization and decision-making capability. Marie emphasizes the importance of using artificial intelligence appropriately, underscoring that it should focus on analytics and data synthesis rather than replacing creative output. The episode exp…","meta_description":"Unlocking Marketing ROI with AI: Insights from Uptempo’s Marie Bahl Uptempo.io About the Guest(s): Marie Bahl is the Chief Marketing Officer (CMO) of Upte…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2374,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-chris-voss-show-4200032/episodes/the-chris-voss-show-podcast-unlocking-marketing-roi-with-ai-insights-from-uptempo-s-marie-bahl/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-chris-voss-show-4200032/the-chris-voss-show-podcast-unlocking-marketing-roi-with-ai-insights-from-uptempo-s-marie-bahl.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}