{"podcast":{"title":"The Business Of Modelling","slug":"the-business-of-modelling-7277379","podcast_index_feed_id":7277379,"rss_url":"https://feeds.acast.com/public/shows/67db0a90782fc3c7c67f1c2b","website_url":"https://shows.acast.com/business-of-modelling","image_url":"https://assets.pippa.io/shows/67db0a90782fc3c7c67f1c2b/1742408577628-fd991b36-c74d-4157-acfc-eb7128298cc5.jpeg","author":"Sandra Reynolds Agency","episode_count":63,"summary":"The Business of Modelling is a podcast that pulls back the curtain on the modelling industry, offering listeners a deeper look at its many facets beyond the mainstream spotlight. Hosted by Tessa Dewing, Managing Director of Sandra Reynolds, the show features conversations with top industry professionals—agents, models, creatives, and clients—who share their experiences, insights, and expertise. From the rise of supermodels to the future of diversity in fashion, The Business of Modelling explores the trends, challenges, and milestones shaping the world of modelling today. Whether you’re a professional in the industry or simply curious about what happens behind the scenes, this podcast offers a wealth of stories and knowledge that bring the business of modelling to life. www.businessofmodelling.co.uk Hosted on Acast. See acast.com/privacy for more information.","last_synced_at":"2026-07-27T06:19:18.497844+00:00","page_url":"https://stenobird.com/podcast/the-business-of-modelling-7277379"},"episode":{"title":"Jody Furlong, Founder of The Eye Casting","slug":"jody-furlong-founder-of-the-eye-casting","published_at":"2026-05-04T00:00:00+00:00","page_url":"https://stenobird.com/podcast/the-business-of-modelling-7277379/jody-furlong-founder-of-the-eye-casting","show_page_url":"https://stenobird.com/podcast/the-business-of-modelling-7277379","url":"https://businessofmodelling.co.uk/","audio_url":"https://sphinx.acast.com/p/open/s/67db0a90782fc3c7c67f1c2b/e/69e8cab066c3374f7e027221/media.mp3","summary":"Jody Furlong is the founder of The Eye Casting, working across fashion,&nbsp;advertising&nbsp;and commercial campaigns, with a focus on casting that feels current and grounded in relatable&nbsp;people. In this episode, he reflects on how he built his career in casting&nbsp;-&nbsp;from early work in the industry to&nbsp;establishing&nbsp;an agency and developing a clear approach to finding the right talent for each brief.&nbsp; &nbsp; He talks through what casting involves day to day, from interpreting briefs to managing clients’ expectations, and explains why understanding what a brand is really asking for is often more important than what is written down. He also shares the realities behind casting decisions, the challenges that can come with unclear direction, and the importance of communication,&nbsp;organisation&nbsp;and experience in delivering a job properly.&nbsp; &nbsp; Alongside this, Jody discusses how the industry has evolved over time, including the shift towards more inclusive and real people casting, changes in how briefs are written, and the growing need to balance creative ideas with what is achievable in practice. He reflects on working closely with agents and production teams, the pressures of delivering at pace, and why getting the right fit&nbsp;remains&nbsp;central to any successful campaign.&nbsp; &nbsp; www.businessofmodelling.co.uk &nbsp; www.theeyecasting.co.uk &nbsp;&nbsp; Hosted on Acast. See acast.com/privacy for more information.","meta_description":"Jody Furlong is the founder of The Eye Casting, working across fashion, advertising and commercial campaigns, with a focus on casting that feels…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3102,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-business-of-modelling-7277379/episodes/jody-furlong-founder-of-the-eye-casting/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-business-of-modelling-7277379/jody-furlong-founder-of-the-eye-casting.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}