{"podcast":{"title":"The Business of Boutique Fitness","slug":"the-business-of-boutique-fitness-556786","podcast_index_feed_id":556786,"rss_url":"https://readyaimempire.libsyn.com/rss","website_url":"http://www.lisekuecker.com/","image_url":"https://static.libsyn.com/p/assets/8/2/a/f/82af184a395f29bae5bbc093207a2619/Revised_Cover_2023.jpg","author":"Lise Kuecker","episode_count":739,"summary":"I'm Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn't have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strategies for our industry every single week. I created this podcast so you'd always have clear, actionable processes, tried and tested Facebook advice and some good ole fashioned inspiration so that you can take simple actionable steps to grow your studio and turn it into a powerhouse empire, just like I did. If you're a studio owner who's ready to impact your community and see major growth in the process, or you're prepping to become one, then you are in the right place. So let's kick this off, shall we?","last_synced_at":"2026-08-02T00:18:10.665877+00:00","page_url":"https://stenobird.com/podcast/the-business-of-boutique-fitness-556786"},"episode":{"title":"717: How to Raise Your Prices Without Losing Clients","slug":"717-how-to-raise-your-prices-without-losing-clients","published_at":"2026-03-17T12:00:00+00:00","page_url":"https://stenobird.com/podcast/the-business-of-boutique-fitness-556786/717-how-to-raise-your-prices-without-losing-clients","show_page_url":"https://stenobird.com/podcast/the-business-of-boutique-fitness-556786","url":"https://readyaimempire.libsyn.com/717-how-to-raise-your-prices-without-losing-clients","audio_url":"https://traffic.libsyn.com/secure/readyaimempire/BBF_ep717.mp3?dest-id=409130","summary":"Raising your prices may feel risky, but if you don't, you're eroding your margins and killing profitability over time. So reframe your mindset and adopt this healthy business practice. Protect your business, preserve memberships—and ditch the anxiety—with Matt Hanton and Conor McGarry in Episode 717: How to Raise Your Prices Without Losing Clients. Set expectations: normalize annual price increases to keep up with inflation Run the numbers: calculate your unit economics and break-even rate Reward loyalty: offer existing members bumps below market rate with levers Command buy-in: lay out the rationale clearly and ensure confidence in your team Be transparent: give advance notice and break down where the dollars go Price increases shouldn't trigger guilt or shame—they should be SOPs. Planning, communication and commitment are your critical success factors. Unpack them in Episode 717. Catch you there, Lise PS: Join 2,000+ studio owners who've decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party! www.studiogrow.co www.linkedin.com/company/studio-growco/","meta_description":"Raising your prices may feel risky, but if you don't, you're eroding your margins and killing profitability over time. So reframe your mindset and adopt t…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1144,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-business-of-boutique-fitness-556786/episodes/717-how-to-raise-your-prices-without-losing-clients/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-business-of-boutique-fitness-556786/717-how-to-raise-your-prices-without-losing-clients.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}