{"podcast":{"title":"The Brands On Brands Podcast","slug":"the-brands-on-brands-podcast-675550","podcast_index_feed_id":675550,"rss_url":"https://brandsonbrandsonbrands.libsyn.com/rss","website_url":"https://www.brandsonbrands.com","image_url":"https://static.libsyn.com/p/assets/1/7/5/0/17509aad9c00deb95f2e77a3093c12a1/Brands_On_Brands_Podcast_2024_2_3000x3000-20241120-trdmbprrxp.png","author":"Brandon Birkmeyer","episode_count":353,"summary":"The Brands On Brands podcast with Brandon Birkmeyer brings you personal branding, career, and leadership tips every week! Brands On Brands is a top 10 personal branding podcast for executives, consultants, coaches, content creators & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top personal branding and content marketing experts. Want more? Get our personal branding and creator economy newsletter, Brands On Brands Weekly at: https://www.brandsonbrands.com Your host, Brandon Birkmeyer, spent 18 years crafting the marketing and brand strategy for Forbes Top 100 Brands at the largest ad agencies in the U.S. Today, he is a personal branding coach working with speakers, authors, coaches, consultants, executives, and other creators. Learn more about Brandon and his bestselling book, Front & Center Leadership at: https://www.brandonbirkmeyer.com","last_synced_at":"2026-06-05T08:20:00.548379+00:00","page_url":"https://stenobird.com/podcast/the-brands-on-brands-podcast-675550"},"episode":{"title":"What's Really Changing in Personal Branding (AI, Proof & Standing Out Today) | Ep. 351","slug":"what-s-really-changing-in-personal-branding-ai-proof-standing-out-today-ep-351","published_at":"2026-04-29T16:59:00+00:00","page_url":"https://stenobird.com/podcast/the-brands-on-brands-podcast-675550/what-s-really-changing-in-personal-branding-ai-proof-standing-out-today-ep-351","show_page_url":"https://stenobird.com/podcast/the-brands-on-brands-podcast-675550","url":"https://www.brandsonbrands.com","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/brandsonbrandsonbrands/Dave_PolyKoff_Interview_-_Audio_4.29.26.mp3?dest-id=1245077","summary":"This episode is a little different than usual. Instead of hosting, I'm sharing a conversation where I was a guest on The Personal Brand Blueprint podcast with Dave Polykoff. We go beyond the typical \"tips and tactics\" and get into what's actually changing in personal branding right now—from AI and content creation to credibility, trust, and what it really takes to stand out today. We also talk through my own journey—from working on brands like Coca-Cola and Apple to building my own platform—and how my thinking on personal branding has evolved along the way. In this conversation, we cover: • Why having a \"show\" can accelerate your personal brand • How I grew my YouTube channel—and what most people get wrong • The shift from expertise → expression → trust • Why \"proof\" is becoming the new currency of personal branding • The role of AI in content creation—and where it helps (and hurts) • How to think about content strategy without overcomplicating it This is a more free-flowing, behind-the-scenes conversation—less structured, more real—and a good look at how I think about building a personal brand in today's landscape. If you're trying to stand out, build credibility, or grow your platform, there's a lot in here for you. — 🎙 Original podcast: The Personal Brand Blueprint with Dave Polykoff — 📩 Want help building your personal brand or positioning yourself as a thought leader? Learn more: www.brandsonbrands.com/scorecard","meta_description":"This episode is a little different than usual. Instead of hosting, I'm sharing a conversation where I was a guest on The Personal Brand Blueprint podcast…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3399,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-brands-on-brands-podcast-675550/episodes/what-s-really-changing-in-personal-branding-ai-proof-standing-out-today-ep-351/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-brands-on-brands-podcast-675550/what-s-really-changing-in-personal-branding-ai-proof-standing-out-today-ep-351.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}